632 Results Found

Generative artificial intelligence (AI) is increasingly used to produce multimedia content, raising important questions about how users evaluate and respond to such content. While prior research has examined AI transparency and technology adoption, t...

Influencer-mediated social commerce has become a prominent environment in which consumers encounter brands through influencer recommendations, livestreaming, short videos, sponsored posts, and socially embedded interactions. Although influencer campa...

Artificial intelligence (AI)-powered personalized recommendation systems can enhance relevance and convenience, but their reliance on extensive personal data processing may also heighten users’ perceptions of privacy intrusion. This study exami...

The outbreak and spread of the COVID-19 pandemic have had a far-reaching impact. The present study investigated the factors primarily affecting the execution of the control measures, including social emotions, concerns about the pandemic, perceived e...

People’s perceptions of architectural spaces are shaped by multiple senses, including vision and hearing. While vision has received extensive attention, hearing is often overlooked in architectural design, with a primary focus on sound insulati...

In recent years, improvements in display image quality have made it easier to perceive rich object information, such as gloss and transparency, from images, known as shitsukan. Do the different display specifications in the world affect their appeara...

We report a novel phenomenon in which dynamic changes in luminance are perceived as changes in transparency rather than as changes in surface lightness. Participants viewed an achromatic disc on a uniform gray background and indicated whether the obs...

As hospitality e-commerce expands, consumers in emerging markets may face uncertainty about the accuracy and credibility of online hotel information. This study examines resilient online booking intention, defined as consumers’ willingness to c...

The mobile commerce era witnesses widespread data collection by various apps. These data practices optimize service experience. They also trigger broad public concerns regarding privacy leakage. Transparency about information use in privacy policies...

Agentic shopping assistants increasingly move beyond recommending products to executing actions in users’ workflows (e.g., adding items to cart, applying coupons, selecting shipping). This shift from advice to delegation raises questions about...

The sharing economy is beneficial for sustainable development. It effectively utilizes underused resources and reduces unnecessary production, consumption, and waste through resource sharing. This study investigates the factors that can increase cons...

This study investigates the impact of generative AI personalization on brand loyalty within smart tourism platforms and examines the mediating roles of perceived transparency and consumer trust. As generative AI technologies become increasingly integ...

This study develops and tests an association-based model explaining how consumers interpret AI-enabled personalization in fashion e-commerce and how these interpretations relate to behavioral intentions. Integrating perspectives from Social Exchange...

This study examines how consumers respond to personalized advertisements that appear to be derived from prior conversations with generative AI assistants in social commerce settings. Drawing on the Privacy Calculus Theory, Trust Theory, and the Stimu...

Artificial intelligence has fundamentally altered how brands create, personalize, and deliver communication on social media, raising important questions about how these technological features shape consumer responses. This study investigates how two...

The growing reliance on artificial intelligence (AI)-based recommendation systems is transforming e-commerce into a space where decision-making is increasingly co-constructed between users and intelligent systems. However, it remains insufficiently u...

“GenAI” assistants are gradually being integrated into daily tasks and learning, but their uptake is no less contingent on perceptions of credibility or safety than on their capabilities per se. The current study hypothesizes and tests it...

Old-housing retrofit uptake may be constrained by limited understanding of concealed construction processes and household financial concerns. This study compared how two VR modes, an interactive experience and a panoramic video, were associated with...

The aim of this cross-sectional study was to investigate the factors associated with trust in AI algorithms used in the e-commerce industry in Romania. The motivation for conducting this analysis arose from the observation of a research gap in the Ro...

In the context of AI being deeply embedded in organizational operations, employee work engagement has become a critical mechanism for translating technological potential into realized value. However, existing research offers inconsistent findings on...

Shitsukan, which encompasses the perception of roughness, glossiness, and transparency/translucency, represents the comprehensive visual appearance of objects and plays a crucial role in accurate reproduction across various fields, including manufact...

This study investigates the influence of blockchain-enabled supply chain traceability (BESCT) on sustainable supply chain practices (SSCP) in the context of small and medium-sized enterprises (SMEs) in the Turkish manufacturing sector. Grounded in th...

Research has shown that academic success is strongly associated with positive academic self-efficacy beliefs and that individuals with learning disabilities (LDs) usually report a lower perception of competence than their peers in most learning domai...

This study investigates how pandemic-induced emotional disruption has reshaped sustainable consumer behavior in the digital age, with a focus on the continued influence of safety measures in the restaurant industry. As societies transition beyond COV...

In cryptocurrency markets, credibility may be created before it can be verified. Promotional signals from influencers, online communities, exchanges, and project actors can create an impression of legitimacy before consumers are able to independently...

Customer participation in brand environmental responsibility is necessary for enterprises and consumers to co-create value. However, it is not yet clear why some corporate social responsibility (CSR) communications are more effective in attracting hi...

Climate change and the transition toward sustainable development have increased interest in the institutional and psychological factors shaping sustainable consumption behavior. This study investigates how perceived government regulation, perceived c...

The purpose of this paper is to investigate how Artificial Intelligence (AI) decision-making transparency affects humans’ trust in AI. Previous studies have shown inconsistent conclusions about the relationship between AI transparency and human...

This study investigates the factors affecting customer use intentions of MyData services in the fintech industry, focusing on the mediating role of perceived value across informational, security, and service dimensions. Six independent factors were d...

Transparency is one of the most prominent demands of consumers today. Numerous fashion brands are responding to this demand for transparency by sharing information on the cost-breakdown of products and manufacturing processes. Research shows that tra...

Climate change increases uncertainty in agricultural production and rural livelihoods, encouraging farms to pursue diversification strategies to buffer climate-related risks. Concurrently, the growing use of digital and AI-based climate decision-supp...

Artificial intelligence (AI) is increasingly being deployed in various sectors of e-commerce. Consequently, it becomes necessary to identify the impact of algorithmic design parameters on buyer behaviour. This study examines the impact of algorithmic...

The convergence of artificial intelligence (AI) and augmented reality (AR) is reshaping digital retail, yet how algorithmic transparency, explainable AI, and AR-based immersion jointly shape consumer responses remains theoretically underdeveloped. Dr...

BOPS (Buy Online, Pick up in Store) is a popular channel strategy that plays an important role in promoting the sustainable development of omni-channel retailing. Focusing on consumer’s sustainable usage intention of BOPS service, this paper us...

In the context of accelerated digital transformation, organizations increasingly operate as complex systems in which strategic decision-making is challenged by uncertainty, data heterogeneity, and bounded rationality. The integration of artificial in...

Amid rapid advancements in artificial intelligence (AI), personalized recommendation systems have become a key factor shaping consumer decision-making in functional food purchases. However, the influence of AI recommendation characteristics on purcha...

This article explores the integration of artificial intelligence (AI) in digital marketing through social and mobile networks and its role in fostering sustainable consumer behavior. AI enhances personalization, sentiment analysis, and campaign autom...

Recommendation systems are used in various fields of e-commerce and can bring many benefits to consumers but consumers’ trust in recommendation systems (CTRS) is lacking. Recommendation system transparency (RST) is an important factor that affe...

Background: Artificial intelligence (AI) is being increasingly promoted as a means to enhance diagnostic accuracy, to streamline workflows, and to improve overall care quality in primary care. However, empirical evidence on how primary care physician...

Artificial intelligence (AI)-enabled smart home services increasingly require explainability to support users’ understanding and acceptance of automated decisions. While explainable AI (XAI) research has primarily focused on technical interpret...

The gig economy has led to a new management style, using algorithms to automate managerial decisions. Algorithmic management has aroused the interest of researchers, particularly regarding the prevalence of precarious working conditions and the healt...

Blockchain technology (BCT) has been gaining popularity due to its benefits for almost every industry. However, despite its benefits, the organizational adoption of BCT is rather limited. This lack of uptake motivated us to identify the factors that...

The purpose of this article is to present a framework to understand transparency in the third sector and then to explore the main research streams regarding the disclosure of information and accountability by conducting a systematic literature review...

Despite growing recognition of blockchain technology’s potential to enhance traceability, verifiability, and integrity in financial reporting, empirical evidence from regulated banking environments in developing economies remains scarce. This s...

This study investigates the impact of artificial intelligence (AI) on financial inclusion satisfaction and recommendation, with a focus on the ethical dimensions and perceived algorithmic fairness. Drawing upon organizational justice theory and the h...

Retaining skilled professionals has become a major challenge for construction organizations as project-based work, workforce mobility, and increasing workforce diversity continue to reshape the industry. Although previous studies have examined divers...

Amid the massive digitization of financial flows, forensic accounting is emerging as a strategic lever to strengthen the prevention, detection, and control of financial irregularities. This study aims to examine the associations between forensic acco...

The study explores how consumer buying behavior is influenced by artificial intelligence (AI) personalization, with a specific focus on responsible and sustainability-aligned digital marketing. Using an explanatory sequential mixed-methods design, th...

Learning Analytics (LA) can support student success through dashboards and early-support interventions, but adoption depends on students’ willingness to allow educational data use under privacy and data-protection requirements. This study exami...

In the context of automated vehicles, transparency of in-vehicle intelligent agents (IVIAs) is an important contributor to driver perception, situation awareness (SA), and driving performance. However, the effects of agent transparency on driver perf...