1,489 Results Found

This paper provided a novel definition of customer knowledge management (CKM) as the logical intersection of customer relationship management (CRM) and knowledge management (KM). The main aim was to investigate the digital technologies supporting sma...

The rise of online social networks has revolutionized the way businesses and consumers interact, creating new opportunities for customer word-of-mouth (WoM) and brand advocacy. Understanding and managing customer advocacy in the online realm has beco...

In modern organizations, knowledge is the fundamental basis of competition. In the new context, two major factors determine the future survival or success of organizations: electronic commerce and the knowledge from customers. Thus, the goals of the...

Online knowledge platforms have been undergoing a transformation from providing free knowledge to online paid knowledge (OPK). As customers play a key role in the sustainable development and success of the new business model, we focused on the factor...

Under the open-innovation paradigm, firms’ management of innovation output has surpassed traditional approaches such as confidentiality and patenting, evolving toward mechanisms such as strategic knowledge disclosure (SKD). As firms become incr...

Background: This study examines how information technology (IT) capability contributes to manufacturing flexibility (MF) through knowledge acquisition (KA) and customer–supplier integration (CSI), drawing on dynamic capability theory. Methods:...

Customers are the cornerstone of business success across industries. Companies invest significant resources in acquiring new customers and, more importantly, retaining existing ones. However, customer churn remains a major challenge, leading to subst...

This study aims to understand the mechanism whereby the Agile approach works by analyzing the effect of agility on innovativeness, the sequential mediating effect of helping behavior and knowledge sharing, and the moderating effect of customer orient...

Customer knowledge management (CKM) is a relatively new research domain, aiming at exploring the potential of customer knowledge for the open innovation process of companies. The present paper aims at performing a complex analysis of the serial media...

Amid the wave of digital transformation and customer service automation, traditional chatbots are increasingly challenged by their inability to handle unstructured data and complex queries. This issue is particularly critical in the import trade indu...

Mass customization aims to meet individual requirements and, therefore, is one way to attract and retain customers—a key challenge in the design industry. The increase in design automation has offered new opportunities to design customized products a...

To enhance the competitiveness of the traditional handicraft industry, providers should offer service experiences using their products (i.e., servitization) instead of merely selling them. Effective management for servitization in the traditional han...

Efforts to prevent foodborne illnesses in food facilities require sufficient knowledge on hygiene and safety standards from both food processors and customers. However, studies about knowledge, attitude, and practices of customers towards these issue...

In this study, a new knowledge discovery and data mining-based technique has been proposed for garment size selection. It could be split into four sequential parts principally, involving data preparation, data preprocessing, fit models setting, and si...

This paper aims at a broad scan of needs for knowledge advancing living labs and broader customer value co-creation in shopping malls. Special attention is given to the meeting and social integration function and metaverse development. Living labs ar...

Sustainable development integrates business, environmental, and social objectives into a unified effort to achieve a common goal. Sustainable customer relationship management (CRM) combines company strategy, customer-focused business processes, and c...

This study aims to explore the role of customer knowledge management (CKM) and satisfaction as antecedents of customer trust, and the mediating function of customer trust in the knowledge–loyalty and satisfaction–loyalty in the Saudi bank...

With the accelerating advances in artificial intelligence (AI) technologies, the rising demand for the intelligent personal assistant is expected to rapidly increase in the following decades. As customer loyalty has become a critical element in gaini...

Nowadays, we live in the age of Marketing 4.0. Historically, marketing has often depended on changing consumer habits and needs. Thus, it is necessary to understand the new habits and needs of the consumer to make companies more and more effective. C...

In recent years, the principle of sustainability has received increasing attention in corporate governance, and corporate sustainability is usually achieved through organizational innovation. The purpose of this study is to identify the factors that...

Customer satisfaction offers economic benefits and competitive advantage to manufacturing enterprises. However, a gap exists in understanding how to achieve customer satisfaction due to the complexities involved in coordinating various subsystems of...

Partial least square structural equation modeling (PLS-SEM) and fuzzy-set qualitative comparative analysis (fsQCA) were used to uncover the determinants of customers’ overall positive image of green hotels, which can affect behavioral intention...

The contemporary consumer market determines the use of mass customisation by manufacturers. Therefore, from the point of view of Industry 4.0 (I4.0), concept data and communications and analytics are relevant to the implementation of the mass-customi...

In the post-digital era, virtual reality (VR) technology is increasingly being utilized in the real estate industry. In this study, the influence of functional experience with VR technology (e.g., interactivity and flexibility) on consumers’ of...

Green brand research has predominantly concentrated on external customers, including the impact of green brand positioning on consumer attitudes, purchasing behaviour, and brand loyalty. However, the ultimate success of a green branding strategy may...

Given the widespread application of ChatGPT, we aim to evaluate its proficiency in the emergency medicine specialty written examination. Additionally, we compare the performance of GPT-3.5, GPT-4, GPTs, and GPT-4o. The research seeks to ascertain whe...

Call centers play a significant role in the operational dynamics of different types of businesses. This is especially the case because a call center agent’s demeanor can impair or engender customer satisfaction, which has ramifications for business p...

This study examines the mediating role of service quality between customer relationship management (CRM) performance dimensions and the marketing performance of Jordanian hotels using resource-based view theory and contingency theory. A self-administ...

The traditional apparel industry faces challenges to the quarantine of the global COVID-19 pandemic dramatically. The AI technics provide promising solutions for the apparel industry shift from labour-intensive to technic-intensive for survival. Howe...

Traditional ecological knowledge (TEK) is cardinal to natural resource management, and its resilience in protected areas (PAs) depends on its continued practice. The changing socio-ecological landscape has given rise to new PAs that emphasise communi...

In today’s knowledge-driven economy, collaboration among stakeholders is essential for the framing of innovative trends, with knowledge-intensive business services (KIBS) playing a core role in addressing market demand. Users’ involvement...

The Malcolm Baldrige National Quality Award (MBNQA) is well known to assess quality and business processes in a variety of sectors, including government. In this study, we investigate the relationship between aspects of the MBNQA’s leadership triad a...

The adoption of recommender systems in business-to-business (B2B) can make the management of companies more efficient. Although the importance of recommendation is increasing with the expansion of B2B e-commerce, not enough studies on B2B recommendat...

Sharing is an important part of an organization’s culture, consisting of learning, innovation, and performance through the promotion of expertise, ideas, and best practices among employees. This study aimed to analyze the relationships between...

Location privacy-preserving methods for location-based services in mobile communication networks have received great attention. Traditional location privacy-preserving methods mostly focus on the researches of location data analysis in geographical s...

The KBQA (Knowledge-Based Question Answering) system is an essential part of the smart customer service system. KBQA is a type of QA (Question Answering) system based on KB (Knowledge Base). It aims to automatically answer natural language questions...

In practical customer-support dialogue systems, responses must simultaneously deliver factually grounded information and context-appropriate empathy, yet existing single-stage generation models often exhibit specialization bias, favoring one objectiv...

Cannabis use is expanding rapidly across the United States, yet product quality and consumer safety knowledge remain significant public health concerns. This cross-sectional study surveyed 325 adults in Florida dispensary customers (n = 185) and gene...

Manufacturers today compete to offer not only products, but products accompanied by services, which are referred to as product-service systems (PSSs). PSS mass customization is defined as the production of products and services to meet the needs of i...

Misconceptions and pressures have increased the sales of antibiotics without a prescription across countries. There are concerns with such practices in Vietnam given rising antimicrobial resistance rates. A national survey was conducted among 360 pri...

Food trucks (FTs) are becoming increasingly popular in Saudi Arabia. However, inadequate food safety practices and limited consumer awareness of foodborne pathogens may increase the risk of foodborne illnesses associated with consumption from FTs. Th...

The advent of Industry 4.0 has brought to extremely powerful data collection possibilities. Despite this, the potential contained in databases is often partially exploited, especially focusing on the manufacturing field. There are several root causes...

As a crucial national security defense line, the existing risk prevention and screening system of customs falls short in terms of intelligence and diversity for risk identification factors. Hence, the urgent issues to be addressed in the risk identif...

Background: Resistance to antibiotics is one of the major global health challenges. An adequate understanding of the public regarding rational antibiotic use is a prerequisite to limit progression in antibiotic resistance. This study aimed to investi...

Recently, phishing attacks have been increasing tremendously, and attackers discover new techniques every day to deceive users. With the advancement of technology, teenagers are considered the most technologically advanced generation, having grown up...

Imbalanced data constitutes a challenge for knowledge management. This problem is even more complex in the presence of hybrid (numeric and categorical data) having missing values and multiple decision classes. Unfortunately, health-related informatio...

This study aims to assess the influence of various factors on young customers’ intention to purchase renewable energy products by extending the Theory of Planned Behavior (TPB) model. Based on data collected from 690 respondents, the results of...

Crises are always challenging for banking systems. In the case of COVID-19, centralized payment networks and FinTech companies’ websites have been affected by user behavior globally. As a result, there is ample opportunity for marketing manager...

Optimizing customer journeys is a critical challenge in e-commerce and financial services, attracting attention from marketing, operations research, and business analytics. Traditional customer analytics models, such as rule-based segmentation and re...

The scientific literature is expanding at an unprecedented pace, making it increasingly difficult for researchers, students, and professionals to extract relevant insights efficiently. Traditional academic publishing offers static, one-size-fits-all...