The paper aims to identify, characterize, and determine the method of managerial activities in the value creation process for buyers and suppliers with the subsequent determination of their significance. The study employs a hybrid methodology combini...
Shared vision is deemed a crucial success factor in defining complex relationships among various stakeholders and their multidimensional objectives in megaprojects. However, the current research development and literature on shared vision in megaproj...
The sustainable development of tourism in cultural heritage sites benefits from the active participation of tourists in the co-creation process. Location-based AR games show great potential in tourists’ participation in creation and positive ex...
To date, the studies on managerial loss aversion have produced contradictory findings, making it impossible to: (i) identify the ultimate impact of managerial loss aversion on the value that organisations create for themselves and for their stakehold...
Sustainability views firm success and the welfare-wellbeing of societies in which they develop as closely inter-related. Value co-creation assumes that firms create value not only for themselves, but also for all actors willing to participate in co-c...
The appearance of the COVID disruption has proved the need for rapid innovations in education, with new value proposition(s) able to capture the new activities involving value co-creation in the education service systems. This paper introduces a conc...
Social media usage is a direct result of Internet connectivity and is gaining increased prominence in business-to-consumer (B2C), business-to-business (B2B), and consumer-to-business (C2B) relationship building, which is allowing marketers to devise...
This study was designed to examine the structural relationships among tourists’ participation motivations, the value co-creation process (VCCP), and value co-creation behavior (VCCB) in terms of in-role and extra-role contributions. Based on a compre...
A megaproject is a complex technological-social-natural system, and its “double-edged sword” effect raises significant attention in research on system sustainability. However, prior studies often overlook the long-term characteristics of...
Since the early 2000s, product–service systems (PSS) have become a research concern because the benefits provided cover many aspects. PSS is divided into three types, namely, Type 1: product-oriented, Type 2: use-oriented, and Type 3: result-or...
The purpose of this exploratory research is to contribute to the lack of empirical research exploring techniques and protocols that can be used to measure the level of value obtained from using these technologies in the various marketing processes an...
To evaluate and improve the value of a service, it is important to measure not only the outcomes, but also the process of the service. Value co-creation (VCC) is not limited to outcomes, especially in interpersonal services based on interactions betw...
With the continuous development of information and communication technology, the development of smart product service systems (smart PSS) has become a crucial approach for enterprises to establish a competitive advantage. However, there is still a la...
This study, based on social information processing theory (SIPT), investigates the relationships of Green Corporate Social Responsibility (Green CSR), innovation value co-creation, brand authenticity, brand perception, word-of-mouth intention (WOM) a...
Bottom-up initiatives of active citizens are increasingly demonstrating sustainable practices within local ecosystems. Local urban farming, sustainable agri-food systems, circular supply chains, and community fablabs are exemplary ways of tackling gl...
Implementing sustainability-oriented strategies within the nonprofit sector is often framed through corporate ESG (environmental, social, and governance) frameworks, yet the unique institutional logic of nonprofit organizations (NPOs) demands a more...
In an era of increasing environmental challenges, the transition to a low-carbon economy is an essential step for the manufacturing and industrial sectors. The quality of business processes plays a key role in the transition to a zero-carbon economy....
User expectations regarding new products and services are evolving rapidly, forcing innovative organizations to explore new avenues for innovation, combining products and services. This paper focuses on the integrative design of product–service syste...
4 June 2019
The general objective of this study was to identify and prioritize the critical success factors required for the adoption of a system to create value for pharmaceutical supply chain stakeholders, and the pharmaceutical supply network as a whole, by u...
Presently, the practice of scientific crowdsourcing still suffers from user loss, platform operational inefficiency, and many other dilemmas, mainly because the process mechanism of realizing value co-creation through interaction between users and pl...
This study adopts a mixed methods approach to investigate the realization process of value co-creation in participatory sports event tourism by examining the pathways linking predisposing factors, process factors, and outcome factors in event tourist...
The value of co-creation among destination stakeholders is becoming an increasingly popular tool for creating unique tourism products and preserving local cultural values and identity. The main purpose of this study was to investigate what factors de...
Artificial intelligence (AI) has significantly disrupted B2B markets, impacting companies at the product, service, and organizational levels. A key focus is on how to leverage the power of AI to augment and automate activities to create value for cus...
The objective of this study is to identify the environment for business interactions in virtual reality in the value co-production and co-creation process and to understand how such an environment enables the sustainable development of co-creational...
The aim of this paper is twofold: firstly, investigate the theory of governance and open innovation by adding the process of value creation and value capture; secondly, to discuss the potential link between open innovation and economic sustainability...
Globalization and urbanization have reshaped the way that service ecosystem subjects interact with each other in rural communities, providing conditions and possibilities for realizing value co-creation in rural communities. Therefore, this study sel...
Recently, scholars have tended to study value co-creation from the perspective of service ecosystems, focusing more on the networked, dynamic, and interactive nature of service ecosystems. They believe that the foundation of value co-creation in the...
When digital technologies are disconnected from organizational routines, they fail to create and capture real value in organic agriculture. Anchored in socio-technical systems theory, a five-dimensional analytical framework covering technology, struc...
Cultivating a green innovation-oriented work climate exerts a positive effect on employees’ participation in green knowledge sharing and other co-creation behaviors. Previous studies analyzed the influential factors of green value co-creation f...
Service marketing for sustainability can be addressed in studies on human wellbeing promoted by delight and value co-creation within service systems. However, there is scant research on formal models of value co-creation dynamics with respect to cust...
Platform enterprises have emerged as one of the most popular business models in the era of knowledge economy. The success of platform enterprises relies on continuous value creation by constructing an efficient platform and attracting more users to p...
Eco-tourists are the practitioners of promoting the harmonious development of humans and nature, and have a very important significance for the scenic spots and sustainable development of scenic areas. However, external factors often interfere with t...
The development of emerging technologies promotes the transformation and upgrading of the retail business. However, the new retail service supply chain system’s node enterprises cannot meet quality supply and demand requirements, which leads to...
With the emerging digital platform economy, consumption activities are increasingly integrated in the production process of service platforms, and the development of e-commerce platforms shows a new realm for solving sustainability issues such as res...
Theoretically based on public service logic (PSL), this article addresses how users’ cognitive impairments can affect co-creation processes and value outcomes in a public sector environment, and how the service providers can handle this issue. It dir...
The development of blockchain technology promotes the evolution of the industrial ecosystem, and the value co-creation in the ecosystem has become an important factor for the sustainable and coordinated development of the blockchain industry ecosyste...
The aim of this paper is to chart the value creation process of firms excelling in sustainability. To accomplish this goal, we devise an analytical framework based on a review of the literature combining value creation in service-dominant logic (SDL)...
The servitization of manufacturing enterprises has two main directions: production servitization and product servitization. The value co-creation model describes the transformation process of servitization of manufacturing enterprises; it is far more...
With increasing computing power and data transmission performance of information technologies, the application scenarios for Extended Reality (XR) technologies in industries are growing. Despite the ongoing scientific investigation of industrial XR a...
The paper offers a theoretical advancement on sustainable port development strategies adopting a relational perspective, emphasizing the importance of collaboration and stakeholder interaction in achieving sustainable value creation. It provides a co...
The adoption of e-government services in Small Island Developing Nations (SIDNs) aims to enhance public service efficiency, inclusiveness, and quality. However, e-government service development in SIDNs faces some significant constraints, including l...
This paper describes a study of the elements of service innovation for artistic painting creation enterprises from the service-dominant logic point of view. This research mainly aimed to (1) explore how to integrate the concepts of service innovation...
The traditional approach to demonstrate the growth processes of social enterprise still relies heavily on an internal perspective of resource and capability accumulation. However, it is insufficient to explain why some social enterprises grow quickly...
Adaptive reuse (AR) of heritage buildings is a complex process due to the involvement of many actions and actors, which influence the results of the projects. The effectiveness of AR projects can be described by various criteria. This paper aims to p...
Value co-creation and co-design strengthen the development of projects and initiatives that involve working with people from interdisciplinary areas. Moreover, both concepts have been adopted in contexts such as health, marketing, education, social i...
29 January 2023
Literature research on cocreation in healthcare indicates the theoretical sophistication of research on collaboration between healthcare professionals and patients. Our research continues in the new area of Health 4.0. Cocreation has become an essent...
City information systems are steadily relying on various stakeholders, heterogeneous resources, and interrelated digital services. Nevertheless, many initiatives still face difficulties in aligning actors, business processes, data, and technological...
To help enterprises utilize digital technologies to increase their green innovation awareness and behavior and further clarify the “black box” of this process, this study first develops a theoretical framework to explain the mechanism of...
Value co-creation in online communities refers to a process in which all participants within a platform’s ecosystem exchange and integrate resources while engaging in mutually beneficial interactive processes to generate perceived value-in-use....
In recent decades, concepts such as sustainability, innovation, and competitiveness have become fundamental for the development of tourist destinations, and thus, particularly, for the generation of value co-creation processes. To understand the role...
of 22