2,534 Results Found

Customer security in the e-commerce sector is not, but should be, approached in terms of sustainability, because it is a social problem concerning more than 2 billion people worldwide and over 20 million shopping sites. New techniques and technologie...

Innovative eCustoms solutions play an important role in the pan-European eGovernment strategy. The underlying premise is interoperability postulating a common understanding of processes, services and the documents that are exchanged between business...

The purpose of this paper is to assess the impact of the COVID-19 pandemic on rural e-customers’ preferences in terms of last mile delivery and products purchased via the Internet. This paper is based on the theory of last mile delivery (with a...

Residents of rural areas buy products in the e-commerce market that are delivered to their homes (home deliveries) or to collection points (out-of-home deliveries). This poses last mile delivery challenges, which are of increasing interest to researc...

Most retailers are integrating their practices with modern technologies to enhance the effectiveness of their operations. The adoption of technology aims to enable businesses to accurately meet customer needs and expectations. This study focused on e...

The rapid growth of e-commerce has transformed customer behaviors, demanding deeper insights into how demographic factors shape online user preferences. This study performed a threefold analysis to understand the impact of these changes. Firstly, thi...

Online customization has become a prominent strategic approach for delivering personalized value. However, prior research has largely examined isolated relationships such as trust and purchase intention, customization and value, or value and loyalty....

Technological developments have digitized consumer behavior all over Indonesia. This has become the basis for the emergence of e-commerce, a digital business system that is widely used by the public in making purchases through apps or websites. For t...

This paper presents an empirical analysis of significant features of the e-service satisfaction model (ESM) as an important element of a sharing economy. Customer satisfaction is regarded as one determining factor in the success of businesses. Theref...

Business organizations have huge potential to increase their customer base by offering e-commerce services, especially in the post-pandemic era. Ensuring secure e-commerce applications plays an important role in increasing customer base. To develop a...

The declared state of emergency and the measures taken against the spread of coronavirus by governments have increased Internet shopping. All companies, regardless of size and type of business activity, had to adapt their business models to the new c...

This study aimed to identify the constructs related to customer experience that underpin e-commerce, as well as their interconnections, to develop a comprehensive conceptual model based on theories-in-use. A quantitative approach was employed through...

E-commerce has grown into a billion-dollar industry in recent times with an ever-increasing number of individuals using it regularly. Thus, e-commerce companies can gather interaction data from their customers and analyze it to create focused and per...

Customer churn prediction is very important for e-commerce enterprises to formulate effective customer retention measures and implement successful marketing strategies. According to the characteristics of longitudinal timelines and multidimensional d...

The issue of online shopping behavior is gaining importance with the continued development of e-commerce. E-commerce businesses that aim to be successful in the online market in the long run must consider the factors of online shopping behavior when...

E-commerce marketplace platforms have evolved into integral digital intermediaries that shape online transactions in competitive environments. Companies continuously endeavor to improve e-service quality, customer satisfaction, and e-trust to gain a...

The purpose of this study is to make good use of the massive amount of online user comment data to explore and analyze the dimensions of customer-perceived value and the importance of each dimension, given the background of China’s huge e-comme...

The objective of this study was to explore the impact of a perceived privacy breach by pharmaceutical e-retailers on customer boycott intention, especially the mediating role of emotional violation and the moderating effect of customer previous trust...

The proactive adoption of Generative Artificial Intelligence (GenAI) by e-commerce platforms to enhance consumer experience is emerging as a predominant trend. This research investigates the influence of AI overview on consumers’ perceived usef...

Digital transformation has received increasing attention from organizations and businesses that want to remain competitive in the digital world. Many banks have increasingly been embracing electronic commerce by providing electronic banking (e-bankin...

Previous studies have largely explored corporate social responsibility (CSR) for organization-centric outcomes to achieve organizational performance, organizational commitment, or organizational citizenship behavior. However, the importance of CSR to...

In the contemporary and dynamic business landscape, the establishment of a loyal customer base is a fundamental imperative for long-term organizational viability. This research undertakes a comprehensive exploration into the formation of customer loy...

In digital retail, where competition intensifies and customer expectations evolve rapidly, understanding the interplay among customer experience metrics is critical for strategic decision-making. Despite widespread adoption of feedback programmes, pr...

This study deeply integrates multimodal data analysis and big data technology, proposing a multimodal learning framework that consolidates various information sources, such as user geographic location, behavior data, and product attributes, to achiev...

This paper introduces and empirically evaluates Aurea EDEN, a novel 3D visualization library for e-commerce customer journey analytics. Traditional 2D dashboards often fragment performance data from the structural context of the conversion funnel, in...

During the coronavirus disease 2019 (COVID-19) pandemic, non-face-to-face e-commerce has become a significant consumer channel for customers to buy fresh food. However, little is known about customer opinion changes in fresh food e-commerce (FFEC) pr...

This study mainly probed into the factors influencing consumers’ OGB intention on community e-commerce platforms, built models that included facets of conformity behaviors, perceived risks, customer engagement, and OGB intention, and focused on...

This study explains repeat purchase intentions on e-commerce platforms as a problem of fit between what the interface signals (Customer Service Orientation, CSO) and what the system delivers (Internal Service Quality, ISQ). Using survey data from Chi...

Online purchasing has developed rapidly in recent years due to its efficiency, convenience, low cost, and product variety. This has increased the number of online multi-category e-commerce retailers that sell a variety of product categories. Due to t...

China’s coffee sector is experiencing a transformation related to sustainability. While the media have reported various novel coffee brands in China, scholars have mostly focused on established non-Chinese coffee brands. These studies still cit...

A significant challenge in e-commerce is the inability of consumers to physically inspect products, forcing them to rely on perceived quality derived from other consumers’ experiences. However, gaps remain in understanding which dimensions of p...

The banking sectors are optimistic that electronic banking (E-banking) will help them provide better customer service and strengthen customer relationships. Despite this, a relatively low priority has been given to the level of satisfaction that E-ba...

Cohort analysis is a new practical method for e-commerce customers’ research, trends in their behavior, and experience during the COVID-19 crisis. The purpose of the research is to validate the efficiency of this method on the e-commerce record...

Background: E-commerce’s convenience, speed, and ability to overcome geographical barriers have made it increasingly popular across industries. This study analyzed the impact of the COVID-19 pandemic on customer experience and satisfaction in s...

Since the COVID-19 pandemic has forced most industries to embrace an online platform utilizing technological breakthroughs, it has significantly impacted our daily lives. Businesses that use marketplaces to sell and trade products to customers while...

With the boom in e-commerce activities in Vietnam, the market size is expected to reach USD 52 billion by 2025, showing that e-commerce is a highly potential market. This also means that the level of competition between businesses is extremely fierce...

The purpose of this study is to contribute to the literature, understanding how the micro-segmentation strategies developed by the C2C e-marketplaces influence customer satisfaction, brand loyalty, trust, and brand equity by proposing a PLS-SEM model...

This investigation was carried out on the adoption of the e-money payment model with the application of a quantitative and qualitative approach (mixed methods). Online questionnaires, which included closed-ended questions on a Likert five-point scale...

Nowadays, the internet has become a suitable platform for the trade of products and services. Online shopping transactions are carried out without face-to-face contact; thus, various factors can affect customers’ purchase intentions. In addition to a...

In this volatile post-COVID environment where customers look for ways to order products online using personal computers and mobile devices, a traditional sale/delivery of products via single distribution channel needs to be reassessed. As a revolutio...

This study proposes and validates a comprehensive model of the determinants of online travel company success by establishing the relationships between a properly conceptualized higher-order e-service quality construct, perceived value, and satisfacti...

Globally, governments implemented several quarantine periods to attempt to slow the spread of the COVID-19 virus. As a result, people were unable to carry out their daily activities in person, and many began to undertake activities online. Gyms and s...

The Customer trust, satisfaction and loyalty with regard to the provision of e-commerce services is expected to be critical factors for the assessment of the success of online businesses. Service quality and high-quality product settings are closely...

Online shopping has increasingly replaced traditional retail shopping, as a large number of consumers have adopted it on a global scale. However, while it is well established in developed countries, e-commerce is still at an early stage in emerging m...

In recent years, electronic word-of-mouth (eWOM) has greatly impacted the hotel industry, as social media and online review platforms have given customers many opportunities to share their personal experiences with other individuals. Hence, this stud...

Internet technology has provided an indescribable new way for businesses to attract new customers, track their behaviour, customise services, products, and advertising. Internet technology and the new trend of online shopping have resulted in the est...

To alleviate the problems of traffic congestion, excessive energy consumption, and the environmental pollution caused by private cars, it is essential to use public transportation (PT). However, passengers making multiple trips in a short time period...

The technological development in the devices and services provided via the Internet and the availability of modern devices and their advanced applications, for most people, have led to an increase in the expansion and a trend towards electronic comme...

The multi-label customer reviews classification task aims to identify the different thoughts of customers about the product they are purchasing. Due to the impact of the COVID-19 pandemic, customers have become more prone to shopping online. As a con...

Regulators and actors in international trade are facing a difficult challenge of increasing control and security while at the same time lowering the administrative burden for traders. As a tentative response, the European Commission has introduced th...