- Review
Exploring the Role of Sustainability-Oriented Marketing Education in Promoting Consciousness for Sustainable Consumption
- Agu Godswill Agu,
- Samuel G. Etuk and
- Nnamdi O. Madichie
Scholars have increasingly examined how education influences consciousness for sustainable behaviour, but studies focusing on developing economies are very few, and the role of sustainability-oriented marketing education is currently underexplored. B...