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194 Results Found

  • Article
  • Open Access
16 Citations
6,375 Views
20 Pages

Artificial intelligence (AI)-enabled text-to-speech transformation has been widely employed to deliver online information in various fields. However, few studies have investigated the effect of the AI voice in environmental risk communication, especi...

  • Article
  • Open Access
84 Citations
9,628 Views
16 Pages

Environmental pollution and ecological damage caused by human activities have attracted widespread attention in recent years, and while citizens’ environmental awareness and intentions have increased, their actions may not necessarily change ac...

  • Article
  • Open Access
18 Citations
7,021 Views
17 Pages

Predictors of Pro-Environmental Intention and Behavior: A Perspective of Stimulus–Organism–Response Theory

  • Agus Sugiarto,
  • Cheng-Wen Lee,
  • Andrian Dolfriandra Huruta,
  • Christine Dewi and
  • Abbott Po Shun Chen

1 December 2022

Considering the importance of pro-environmental issues, this study aims to determine the impact of level of employee education and pro-environmental intention on pro-environmental behavior based on stimulus–organism–response theory. There...

  • Article
  • Open Access
50 Citations
7,561 Views
15 Pages

24 July 2017

The present study was aimed at measuring citizens’ behavior intention (BI) regarding mandatory and voluntary pro-environmental programs. Two pro-environmental activities, which consist of an environmental impact assessment (EIA) as a mandatory progra...

  • Article
  • Open Access
8 Citations
11,628 Views
19 Pages

10 May 2019

Our research framework, built on the norm activation model (NAM), was designed to provide a comprehensive understanding of the formation of consumers’ pro-environmental behavioral intentions in an eco-friendly coffee shop. We employed the NAM t...

  • Article
  • Open Access
14 Citations
6,247 Views
15 Pages

26 June 2023

Due to increasing concern about climate change and its impact on the tourism sector, it is vital to understand tourists’ decision-making process in relation to staying in green accommodations. Many factors influence tourists’ decision-mak...

  • Article
  • Open Access
7 Citations
2,861 Views
18 Pages

31 March 2024

Information-based interventions are still the most commonly used intervention approach to motivate people to engage in pro-environmental behaviors. However, recently, researchers assume that the effectiveness of such information depends on the extent...

  • Article
  • Open Access
3 Citations
7,692 Views
22 Pages

19 September 2024

Green purchasing behavior refers to the potential of consumers to reduce the impact on the environment and the excessive loss of natural resources in the procurement process as far as possible under the premise of meeting their own needs. This behavi...

  • Article
  • Open Access
42 Citations
5,573 Views
20 Pages

26 March 2022

Although cultivating tourist pro-environmental behavioral intentions (TPEBI) has been emphasized, the effect of destination unique fascination on TPEBI is unknown. Applying the theory of planned behavior (TPB) and the cognition-affect-behavior (CAB)...

  • Article
  • Open Access
18 Citations
6,309 Views
16 Pages

16 December 2021

In a pandemic situation, with climate change around the world, studies analyzing changes in travel patterns are welcome. This study combines three theories to propose a model on pro-environmental behavior intentions, namely, the theory of planned beh...

  • Article
  • Open Access
152 Citations
39,640 Views
15 Pages

The Investigation of Consumers’ Behavior Intention in Using Green Skincare Products: A Pro-Environmental Behavior Model Approach

  • Jacky Chin,
  • Bernard C. Jiang,
  • Ilma Mufidah,
  • Satria Fadil Persada and
  • Bustanul Arifin Noer

28 October 2018

Increasing environmental awareness among societies is motivating consumers to use green cosmetic products. Green skincare products are the fastest growing sector in the worldwide market compared with other green cosmetic products. However, compared w...

  • Brief Report
  • Open Access
7 Citations
3,343 Views
11 Pages

5 July 2023

This study was performed to identify relationships between flow associated with outdoor recreation, pro-environmental attitude, and pro-environmental behavioral intention. One hundred and thirty-one students from outdoor recreation clubs at 20 univer...

  • Article
  • Open Access
8 Citations
3,274 Views
15 Pages

Gender and Socioeconomic Influences on Ten Pro-Environmental Behavior Intentions: A German Comparative Study

  • Paul Schulz,
  • Susanne Nicolai,
  • Samuel Tomczyk,
  • Silke Schmidt,
  • Philipp Franikowski and
  • Susanne Stoll-Kleemann

28 March 2024

Pro-environmental behaviors (PEBs) such as climate-friendly mobility and eating habits hold great promise in terms of reducing greenhouse gas (GHG) emissions and, thus, are important goals for addressing climate change from a population perspective....

  • Article
  • Open Access
22 Citations
9,186 Views
19 Pages

17 November 2022

Tourists’ pro-environmental behaviors are critical to the conservation of cultural landscape heritage and for the sustainability of heritage tourism. Applying the theories of planned behavior (TPB) and self-congruity, this research explained th...

  • Article
  • Open Access
3 Citations
3,711 Views
28 Pages

14 May 2024

The application of sustainability practices has become one of the key drivers to gaining a favorable stand in the market. However, petroleum companies are hesitant with its implementation due to the perceived negative financial impact. This study was...

  • Article
  • Open Access
21 Citations
4,098 Views
14 Pages

Pro-environmental behaviors are rooted in values, and understanding the initial values among college students is pivotal in developing educational strategies to improve their pro-environmental behavior. However, most pro-environmental behavior studie...

  • Article
  • Open Access
6 Citations
4,284 Views
18 Pages

4 April 2022

In this study, value-belief-norm (VBN) theory and the social exchange theory (SET) were applied to predict hotel customers’ pro-environmental responsibility behavior intention (PRBI) for the characteristics of NBSs in green hotels—specifi...

  • Article
  • Open Access
1 Citations
3,782 Views
31 Pages

Structural Equation Modeling for Analyzing Pro-Environmental Behavior in Switzerland

  • Emilio Cedrún-Vázquez,
  • Juan E. Núñez-Ríos,
  • Jacqueline Y. Sánchez-García,
  • Guillermo Sosa-Gómez and
  • Omar Rojas

17 April 2025

Using data from Round 11 of the European Social Survey, covering Switzerland, this article employs Structural Equation Modeling to investigate the associations between psychosocial factors and pro-environmental behavior. Based on the Theory of Planne...

  • Article
  • Open Access
61 Citations
6,257 Views
18 Pages

This study extends the theory of planned behavior by taking communication factors into account to examine the determinants of pro-environmental behavioral intention in haze mitigation. Unlike other theory of planned behavior (TPB) extension studies,...

  • Article
  • Open Access
1 Citations
2,032 Views
20 Pages

Pathways to Green Purchase: Pro-Environmental Behavior and Concern in Bali Tourism

  • Nilna Muna,
  • I Kadek Rio Yasanta and
  • Vithyacharan Retnasamy

13 October 2025

The current study aims to address the research gap regarding inconsistent findings on the effect of environmental knowledge (EK) in enhancing green purchase intention (GPI) by incorporating pro-environmental behavior (PEB) and environmental concern (...

  • Article
  • Open Access
25 Citations
5,517 Views
19 Pages

Tourists’ pro-environmental behavior is one of the key factors for the sustainable development of natural scenic spots. Although this behavior depends on the surroundings and context, the existing literature lacks the perspective of specific sc...

  • Article
  • Open Access
16 Citations
3,454 Views
17 Pages

Promoting the intention of farmers to participate in straw recycling is an effective way to alleviate the contradiction between environmental pollution, scarcity of environmental resources, and sustainable development. In this study, social trust and...

  • Article
  • Open Access
8 Citations
3,450 Views
23 Pages

4 June 2021

Nowadays, there is a growing interest in pro-environmental foods produced by pro-environmental practices. However, consumers’ payment motivations towards such foods are currently poorly understood. This manuscript provided a critical investigation of...

  • Article
  • Open Access
4 Citations
2,562 Views
24 Pages

9 January 2025

Promoting pro-environmental behaviors among individuals in the community is crucial to increase community resilience and to address environmental challenges. However, a persistent intention–behavior gap often exists, particularly in separate pr...

  • Article
  • Open Access
121 Citations
23,114 Views
18 Pages

22 September 2017

This study has adopted and refined Ajzen’s theory of planned behavior, theory of reasoned action, and the value–belief–norm theory by Stern et al. to investigate the effects of normative beliefs, attitudes, and social norms on pro-environmental behav...

  • Article
  • Open Access
17 Citations
4,421 Views
16 Pages

6 March 2023

Personal pro-environmental action has often been explained in terms of personal cost-benefit analyses and personal capabilities. However, given that only collectives and not single individuals can effectively address large-scale environmental crises,...

  • Article
  • Open Access
5 Citations
2,051 Views
35 Pages

21 February 2025

Based on three theories—the Technology Acceptance Model (TAM), the Unified Theory of Acceptance and Use of Technology (UTAUT), and Responsible Environmental Behavior (REB)—the present study proposes a model of AI product factors and pro-e...

  • Article
  • Open Access
2 Citations
2,300 Views
18 Pages

The environmental maintenance of public dining spaces significantly impacts urban construction’s sustainable and healthy development. This paper studied the influence of image–text information tailoring relationships on behavioral intenti...

  • Article
  • Open Access
9 Citations
4,844 Views
27 Pages

6 February 2022

To develop the hotel industry’s competitiveness, research on satisfaction and revisit intentions has always been important. More research has recently focused on guests’ pro-environmental behaviors and low-carbon management in the hotel i...

  • Article
  • Open Access
41 Citations
10,833 Views
19 Pages

11 July 2019

Our theoretical framework was designed to explain customers’ decision-making process for (adopting/using?) environmentally responsible products in an eco-friendly coffee shop. We employed theory of planned behavior (TPB) and value-attitude-beli...

  • Article
  • Open Access
57 Citations
9,442 Views
17 Pages

23 June 2021

Over the last few years, many activities conducted by university employees have contributed greatly to the global rise of greenhouse gases responsible for the warming of the planet. This phenomenon can be attributed primarily to altering lifestyle, c...

  • Article
  • Open Access
3,642 Views
24 Pages

Human activities significantly contribute to the biodiversity crisis, yet wildlife tourism can promote appreciation for animals and encourage conservation. This study assessed the impact of diving and snorkeling programs at Atlantis Dubai on tourists...

  • Article
  • Open Access
4 Citations
3,574 Views
40 Pages

22 November 2024

Climate change is an irreversible crisis that urgently calls for social transformation to protect human livelihood and environmental stability. Establishing awareness, building environmental literacy, and citizens’ mobilization are the steps to...

  • Article
  • Open Access
105 Citations
13,571 Views
14 Pages

Why Do Consumers Intend to Purchase Natural Food? Integrating Theory of Planned Behavior, Value-Belief-Norm Theory, and Trust

  • Valentina Carfora,
  • Carla Cavallo,
  • Patrizia Catellani,
  • Teresa Del Giudice and
  • Gianni Cicia

1 June 2021

Natural labels are increasingly present in the market and appreciated by consumers, despite formal regulation still missing. Knowing the psychosocial factors that may predict natural food choice may be useful to understand what drives consumers to ch...

  • Article
  • Open Access
6 Citations
4,613 Views
17 Pages

Understanding Young Consumers’ E-Waste Recycling Behaviour in Bangladesh: A Developing Country Perspective

  • Md Hasibul Islam,
  • Md. Tamzidul Islam,
  • Mohammad Rashedul Hoque,
  • Shahnaz Zarin Haque,
  • Bikash Barua,
  • M. M. Obaidul Islam and
  • Md. Faruque Hossain

11 February 2025

The rising amount of electronic waste (e-waste) presents serious threats to the environment and public health. Addressing this challenge necessitates a focus on improving the e-waste recycling rate, which is facilitated by consumers’ spontaneou...

  • Article
  • Open Access
2,151 Views
25 Pages

Mental models—internal, dynamic, incomplete representations of the external world that people use to guide cognitive processes such as reasoning, decision making, and language comprehension—have practical implications for predicting attit...

  • Article
  • Open Access
63 Citations
15,863 Views
20 Pages

This study developed a model that examined the relationship between undergraduate students’ beliefs, norms and pro-environment behavioral intentions in the context of global climate change (GCC). The model was further evaluated to determine whether l...

  • Article
  • Open Access
8 Citations
4,515 Views
27 Pages

In this intervention study, we examined the effects and psychological processes of different types of messaging intended to promote waste-separation behavior on the intent of residents to separate household waste and to engage in other pro-environmen...

  • Article
  • Open Access
18 Citations
6,504 Views
19 Pages

17 September 2022

The present study examined the relationship between adolescents’ efficacy beliefs (both personal and collective), climate anxiety (as measured with climate worry), group dynamics during an environmental intervention, and behavioral intentions i...

  • Article
  • Open Access
56 Citations
12,473 Views
19 Pages

Dependence on energy-intense transportation systems could escalate the chances of environmental degradation. A shift of transportation modes from conventional vehicles to energy-efficient vehicles is a viable method of mitigating the rate of carbon e...

  • Article
  • Open Access
1,216 Views
26 Pages

25 September 2025

The current study explores the factors influencing Taiwanese consumers’ Electric Vehicle (EV) purchase intentions. An integrated study framework, combining the Norm Activation Model (NAM) and the Theory of Planned Behavior (TPB), was employed t...

  • Article
  • Open Access
17 Citations
5,718 Views
20 Pages

25 September 2019

The aim of the present study is to assess whether reinforcing imagery affects the emotional valence and effectiveness of pro-environmental public service announcements (PSAs). Two experiments that utilized PSAs constructed from a combination of text-...

  • Article
  • Open Access
70 Citations
9,640 Views
15 Pages

An ecolabel product is an environmentally friendly substance that can be selected to maintain environmental sustainability. Both developed and developing regions are promoting the use of green products. The current study aimed to know the behavior in...

  • Article
  • Open Access
12 Citations
5,178 Views
17 Pages

12 April 2024

(1) Background: This study explores the intricate relationship between sports and the environment, underscoring the influence of individual awareness of climate change consequences on fostering eco-friendly behavior among sports spectators. (2) Metho...

  • Article
  • Open Access

28 January 2026

Marine tourism embodies a sustainability paradox: high economic value coexists with ecological harm. Yet how macro-level policies shape pro-environmental intentions among transient, socially disembedded tourists remains unclear. Integrating instituti...

  • Article
  • Open Access
19 Citations
6,916 Views
20 Pages

27 April 2021

Sufficiency is a sustainability strategy aiming for (1) a decrease in absolute resource consumption on individual and societal levels, and (2) for socio-ecological justice and the fair distribution of costs and benefits of resource use to meet every...

  • Article
  • Open Access
38 Citations
7,875 Views
20 Pages

23 June 2022

Since energy consumption in developing countries has increased significantly, motivating energy-saving habits among citizens is an important issue both from the academic and industrial perspectives. Thus, this study aims to predict consumer purchase...

  • Article
  • Open Access
1 Citations
1,225 Views
19 Pages

4 July 2025

Background/Objectives: The adoption of sustainable eating behaviors is not only crucial for environmental health but also has significant implications for individual health outcomes. A deeper understanding of the psychological determinants underlying...

  • Article
  • Open Access
3 Citations
1,950 Views
16 Pages

20 May 2024

One of the contemporary challenges facing urban areas is the necessity to identify novel approaches to resident involvement in solution creation, with a particular focus on ensuring the best possible nutrition. By investigating the process of co-part...

  • Article
  • Open Access
8 Citations
4,096 Views
21 Pages

30 December 2022

In urban areas, private yards can make up large portions of the available “green space” which can be used to provide resources for many species, including birds, and pollinators. If residents are persuaded or willing to plant certain nati...

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