This review explores the influence of AI marketing on e-commerce sales, examining how AI-driven strategies affect key metrics such as customer acquisition and conversion rates. Given the growing importance of AI in online retail, this paper employs a...
The growing interest in unmanned aerial vehicles (UAVs) from both the scientific and industrial sectors has attracted a wave of new researchers and substantial investments in this expansive field. However, due to the wide range of topics and subdomai...
In today’s competitive and globalized world, innovation is essential for organizational survival, offering a means for companies to address environmental impacts and social challenges. As innovation processes accelerate, managers need to rethin...
For making the most favorable financial decisions possible, it is essential to have an understanding of aspects and the factors which can play a role in the decision-making. In contrast to previous research on the subject, which has only examined a s...
Blockchain technology, as a revolutionary technology that has emerged in recent years, holds significant potential for application in supply chain operations. This paper provides a systematic review of blockchain-based supply chain case studies. The...
In the aftermath of the COVID-19 pandemic, college students have faced various challenges that could negatively impact their critical thinking abilities due to disruptions to education, increased stress and anxiety, less social interaction, and the a...
Given the rapid advancements in the digital transformation era, digital leadership has become essential for enhancing employee performance and organizational commitment. This study specifically examines the mediating role of digital transformation in...
Efficient inventory management, including optimal safety-stock levels, is crucial for operational continuity and cost-effectiveness in various industries. This study seeks the optimal inventory management strategy to minimize costs and determine idea...
This review synthesizes current knowledge on the transformative impacts of artificial intelligence (AI)—computational systems capable of performing tasks requiring human-like reasoning—on business innovation. It addresses the potential of...
There are several key sensemaking models and theories that have attracted a lot of attention among researchers and practitioners in the last few decades. The adaptation and application of sensemaking has varied by field of study, organizational type,...
The large amount of information handled by organizations has increased their dependance on information technologies, which has made information security management a complex task. This is mainly because they cover areas such as physical and environme...
This study investigates the intersection of digital transformation, business resilience, and marketing capabilities, focusing on small businesses and startups. The digital revolution has significantly transformed business operations, supply chain man...
The goal of this study is to examine and identify the factors influencing customer attitude toward and intention to use digital wallets (electronic wallets, e-wallets) during and after the COVID-19 pandemic. A total of 257 correctly fulfilled questio...
One of the core objectives of the European Green Deal in pursuing climate neutrality and sustainable development is the decarbonization of high-impact sectors. Among the most polluting is the fast fashion industry, driven by linear business models th...
This research explores the use of Generative Artificial Intelligence (GenAI) tools among higher education students in Saudi Arabia, aiming to understand their current perceptions of these technologies. This study utilizes the Technology Acceptance Mo...
Systematic reviews (SR) are crucial in synthesizing and analyzing existing scientific literature to inform evidence-based decision-making. However, traditional SR methods often have limitations, including a lack of automation and decision support, re...
Environmental, social, and governance (ESG) performance is a key indicator of a firm’s long-term value and competitiveness. This study combined internal management dynamics (TMT diversity and absorptive capacity) and external social responsibil...
With the popularization of digital technology, the problem of information pollution caused by fake news has become more common. Malicious dissemination of harmful, offensive or illegal content may lead to misleading, misunderstanding and social unres...
Notwithstanding the benefits derived from successful startup firms in the contemporary entrepreneurial landscape, for many startup firms, the pathway to success is extremely challenging; unfortunately, the failure rate is globally high. The aim of th...
The emergence of artificial-intelligence (AI)-powered information technology, such as deep learning and natural language processing, enables human to shift their behaving or working diagram from human-only to human–AI synergy, especially in the...
For a successful digital transformation, organizations must create an accurate roadmap and manage the process effectively. A digital maturity model is a critical success factor as it enables organizations to assess their current situation and create...
This paper examines the potential of artificial intelligence (AI) to address societal megatrends, with a specific focus on OpenAI’s Generative Pre-Trained Transformer 3 (GPT-3). To do this, we conducted an analysis using GPT-3 in order to explo...
Recruitment is a fundamental aspect of Human Resource Management to drive organizational performance. Traditional recruitment processes, with manual stages, are time-consuming and inefficient. Artificial Intelligence (AI), which demonstrates its pote...
Technologies, such as Chat Generative Pre-Trained Transformer (ChatGPT), are prime examples of Generative Artificial Intelligence (AI), which is a constantly evolving area. SMEs, particularly startups, can obtain a competitive edge, innovate their bu...
In times of disruption, a company’s ability to manage its supply chain effectively can determine its success or failure. This paper explores the extent to which strategic partnership development, mediated by digital transformation, enhances sup...
Our study explores the association between the adoption of green technology and the development of green dynamic capabilities to achieve green competitive advantage. This research concentrates explicitly on the mediating function of green product inn...
Artificial intelligence (AI) has significantly impacted thyroid cancer diagnosis in recent years, offering advanced tools and methodologies that promise to revolutionize patient outcomes. This review provides an exhaustive overview of the contemporar...
Despite the growing interest in the field, the overall impact of augmented reality (AR) and virtual reality (VR) on mathematics learning remains unclear, with previous studies reporting mixed results. Moreover, to date, no systematic review has evalu...
The primary objective of this investigation is to explore the key factors within a large corporation that facilitate the transition from a conventional hierarchical organizational structure to a more agile one. Although there are studies in the liter...
This study contextualizes the transformative role of Business Intelligence (BI) over the past two decades, emphasizing its impact on business strategy and competitive advantage. Employing a dual-method approach, it integrates a bibliometric analysis...
This study examines the interplay of consumer trust, return policies, and risk perception in shaping satisfaction with online shopping experiences in a business to consumer e-commerce context. Employing a conceptual model tested through Partial Least...
In an age where computing capabilities are expanding at a breathtaking pace, the advent of Artificial Intelligence-Generated Content (AIGC) technology presents unprecedented opportunities and challenges to the future of design. It is crucial for desi...
This article explores how digitalisation is impacting the hospitality industry and assesses the evolving role of an Information Technology (IT) strategy in the digitalisation process. The research approach is qualitative and inductive, based on six i...
This paper examines how AI at work impacts on-the-job learning, shedding light on workers’ reactions to the groundbreaking AI technology. Based on theoretical analysis, six hypotheses are proposed regarding three aspects of AI’s influence...
This paper presents a review of the field of systems thinking and strategic management The evolution of the areas of interest between systems thinking and strategic management follows similar patterns with more prescriptive developments occurring wit...
In the era of the digital economy, traditional industries have begun to realize digital transformations. For commercial banks, digital transformation is a trend and a requirement and is the only way to achieve sustainable development. At the same tim...
The current study examines the psychological factors shaping AI adoption, focusing on anxiety, motivation, and dependency. It identifies two dimensions of AI anxiety: anticipatory anxiety, driven by fears of future disruptions, and annihilation anxie...
In the context of Industry 4.0 and smart manufacturing, production factories are increasingly focusing on process optimization, high product customization, quality improvement, cost reduction, and energy saving by implementing a new type of digital s...
This study examines the impact of “quiet quitting” during digital transformation on job satisfaction, affective commitment, and turnover intention. A time-lagged survey was conducted over six months with two waves of data collection from...
Users of escalators and moving walkways with sufficient space to accommodate two lanes of users often follow an implied etiquette for the two lanes: one for walking and one for standing (in the US, China, and many countries, the convention is “...
Agile software project management (ASPM) serves modern industries to conduct iterative development of complicated code bases. The decision-making process in Agile environments regularly depends on individual opinions, creating ineffective results for...
With the continuous development of the global logistics industry, cold chain transportation and joint distribution, as critical strategies in supply chain management, are gradually becoming key means to ensure the safe transportation of perishable go...
Understanding customer needs is of great significance to enhance service quality and competitive advantage. However, for the tourism industry, it is still unclear how to mine service improvement strategies from tourist-generated online reviews. This...
Projects are undertaken in all science, engineering, and technology fields to achieve strategic and tactical goals. It is evident from the literature that projects are becoming more complex day by day, making project complexity a domain for current r...
Research focuses mainly on the impact of automation on employment and wages but pays little attention to its impact on employee job satisfaction, especially in the context of the Global South. Using survey data from China, this article investigates t...
Despite a profusion of literature on complex adaptive system (CAS) definitions, it is still challenging to definitely answer whether a given system is or is not a CAS. The challenge generally lies in deciding where the boundaries lie between a comple...
Digital transformation (DT) fundamentally reshapes how organisations operate, create value, and respond to complex environments through the integration of digital technologies. Beyond mere technical deployment, DT involves behavioural, strategic, and...
Artificial intelligence, augmented, virtual, and mixed reality applications are improving business tools to increase their efficiency and ability to innovate. Technological innovation offers creative opportunities, but each generation values these ad...
The inherent uncertainty and information asymmetry in financial markets create significant challenges for accurate price forecasting. Although investor sentiment analysis has gained traction in recent research, the temporal dimension of sentiment dyn...
The rapid development of modern logistics and e-commerce highlights the importance of exploring various modes of transportation in the last-mile delivery (LMD) process. However, no comprehensive studies exist in the literature exploring all modes of...
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