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Journal of Theoretical and Applied Electronic Commerce Research, Volume 17, Issue 1

2022 March - 18 articles

Cover Story: Cryptocurrencies have become a global phenomenon and are known to most people as a disruptive technology and a new investment vehicle. However, due to their decentralized nature, the regulation of these markets has presented regulators with difficulties in finding a balance between nurturing innovation and protecting consumers. Therefore, the investigation of the behaviour of crypto assets and transaction networks is an important research topic. In this work, we analyze the ledgers of popular blockchain networks and test their conformity to Benford's law. The aim is to test the applicability of this well-established method to a new domain, in this case, the identification of anomalous behaviour. View this paper
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Articles (18)

  • Article
  • Open Access
14 Citations
5,654 Views
15 Pages

Although research on risk management (RM) in small- and medium-sized enterprises (SMEs) in general and regarding supply chains (SCs) has increased recently, our understanding is still rather fragmented and underdeveloped. This refers particularly to...

(This article belongs to the Special Issue Recent Research and Developments of Digitalization Transformation and innovation in Businesses)
  • Article
  • Open Access
14 Citations
7,862 Views
18 Pages

Dynamic Marketing Resource Allocation with Two-Stage Decisions

  • Siyu Zhang,
  • Peng Liao,
  • Heng-Qing Ye and
  • Zhili Zhou

In the precision marketing of a new product, it is a challenge to allocate limited resources to the target customer groups with different characteristics. We presented a framework using the distance-based algorithm, K-nearest neighbors, and support v...

(This article belongs to the Collection Advances in Supply Chain Management in the Era of Electronic Commerce)
  • Article
  • Open Access
23 Citations
8,247 Views
14 Pages

Application of Benford’s Law on Cryptocurrencies

  • Jernej Vičič and
  • Aleksandar Tošić

The manuscript presents a study of the possibility of use of Benford’s law conformity test, a well proven tool in the accounting fraud discovery, on a new domain: the discovery of anomalies (possibly fraudulent behaviour) in the the cryptocurre...

(This article belongs to the Special Issue Blockchain Commerce Ecosystem)
  • Article
  • Open Access
17 Citations
7,694 Views
18 Pages

Online-to-offline (O2O) food delivery service refers to an emerging modern business model that enables customers to order foods from local restaurants via an online platform, and then receive and enjoy them offline after the delivery, offered by cour...

(This article belongs to the Collection Advances in Supply Chain Management in the Era of Electronic Commerce)
  • Article
  • Open Access
9 Citations
9,930 Views
38 Pages

This paper investigates consumers’ willingness to pay (WTP) for click-and-collect grocery services. In particular, we analyze whether the time-pressed are willing to pay higher fees. We exploit a survey among 572 customers of two Belgian superm...

(This article belongs to the Section Digital Marketing and the Evolving Consumer Experience)
  • Article
  • Open Access
28 Citations
10,735 Views
23 Pages

Towards an Adaptive Strategic IT Governance Model for SMEs

  • Aleš Levstek,
  • Andreja Pucihar and
  • Tomaž Hovelja

Information technology (IT) can have a direct and indirect impact on business performance. New technologies change the risks at the strategic and governing levels of an enterprise. In the age of digitalization, we need to develop new understandings a...

(This article belongs to the Section Entrepreneurship, Innovation, and Digital Business Models)
  • Review
  • Open Access
225 Citations
79,971 Views
18 Pages

The Impact of Chatbots on Customer Loyalty: A Systematic Literature Review

  • Liss Jenneboer,
  • Carolina Herrando and
  • Efthymios Constantinides

More and more companies have implemented chatbots on their websites to provide support to their visitors on a 24/7 basis. The new customer wants to spend less and less time and therefore expects to reach a company anytime and anywhere, regardless of...

(This article belongs to the Section Digital Marketing and the Evolving Consumer Experience)
  • Article
  • Open Access
29 Citations
11,022 Views
13 Pages

For better export marketing strategies (EMS), companies mobilize their internal resources, which are managerial commitment, firm experience, and product uniqueness. However, Small businesses with constrained resources cannot be well explained with th...

(This article belongs to the Collection The New Era of Digital Marketing)
  • Article
  • Open Access
116 Citations
32,993 Views
34 Pages

This study is a comprehensive and modern approach to predict customer churn in the example of an e-commerce retail store operating in Brazil. Our approach consists of three stages in which we combine and use three different datasets: numerical data o...

(This article belongs to the Collection Utilizing Models for e-Business Decision-Making: From Data to Wisdom)
  • Article
  • Open Access
15 Citations
7,047 Views
27 Pages

Universities worldwide strive to provide the best student services possible, particularly those that support student achievements and career goals. Therefore, academic advising continues to be a significant part of the student experience, one which u...

(This article belongs to the Special Issue Recent Research and Developments of Digitalization Transformation and innovation in Businesses)
  • Article
  • Open Access
44 Citations
20,500 Views
16 Pages

Impulse buying continues to be a relevant topic for retail management, yet few studies have examined the role of online impulse buying. This study analyzes the effect of impulse buying tendency on online impulse buying behavior through the mediation...

(This article belongs to the Collection The Connected Consumer)
  • Article
  • Open Access
37 Citations
12,558 Views
18 Pages

Without question, 2020 was an unprecedented period for all businesses and consumers in the world, especially for social commerce businesses. Growing online shopping during the pandemic has proliferated the appetite of social commerce websites. Drawin...

(This article belongs to the Special Issue Social Commerce and the Recent Changes)
  • Article
  • Open Access
51 Citations
11,759 Views
22 Pages

A Cluster Analysis Concerning the Behavior of Enterprises with E-Commerce Activity in the Context of the COVID-19 Pandemic

  • Adrian-Liviu Scutariu,
  • Ștefăniță Șuşu,
  • Cătălin-Emilian Huidumac-Petrescu and
  • Rodica-Manuela Gogonea

The planning of activities of e-commerce enterprises and their behavior has been influenced by the emergence of the COVID-19 pandemic. The behavior of e-commerce enterprises has been highlighted at the level of EU countries through an analysis elabor...

(This article belongs to the Special Issue Digital Resilience and Economic Intelligence in the Post-Pandemic Era)
  • Review
  • Open Access
97 Citations
57,973 Views
20 Pages

Cross-Border E-Commerce Development and Challenges in China: A Systematic Literature Review

  • Aijun Liu,
  • Maurice Osewe,
  • Yangyan Shi,
  • Xiaofei Zhen and
  • Yanping Wu

This paper reviews the primary scientific articles applicable to the logistics industry, and specifically those relating to cross-border e-commerce in China. The authors focused on reviewing the articles about the current status of cross-border e-com...

(This article belongs to the Section Data Science, AI, and e-Commerce Analytics)
  • Article
  • Open Access
110 Citations
31,139 Views
15 Pages

This research examines the relationship between social media marketing activities and purchase intention mediated by trust and brand image to confirm the constructs with practical applicability, specifically in a growing online ride-hailing service c...

(This article belongs to the Section Digital Marketing and the Evolving Consumer Experience)
  • Review
  • Open Access
12 Citations
10,380 Views
27 Pages

The e-commerce platforms have facilitated the information flow of cross-border supply chain (CBSC) and attracted a wide range of companies and individuals to participate in cross-border businesses. The tax costs associated with cross-border commodity...

(This article belongs to the Section Entrepreneurship, Innovation, and Digital Business Models)
  • Article
  • Open Access
21 Citations
7,752 Views
19 Pages

Sentiment Analysis of Review Data Using Blockchain and LSTM to Improve Regulation for a Sustainable Market

  • Zhihua Zhao,
  • Zhihao Hao,
  • Guancheng Wang,
  • Dianhui Mao,
  • Bob Zhang,
  • Min Zuo,
  • Jerome Yen and
  • Guangjian Tu

E-commerce has developed greatly in recent years, as such, its regulations have become one of the most important research areas in order to implement a sustainable market. The analysis of a large amount of reviews data generated in the shopping proce...

(This article belongs to the Special Issue Blockchain Commerce Ecosystem)
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J. Theor. Appl. Electron. Commer. Res. - ISSN 0718-1876