Special Issue "Co-creation of Sustainable Tourism Experiences"

A special issue of Sustainability (ISSN 2071-1050). This special issue belongs to the section "Tourism, Culture, and Heritage".

Deadline for manuscript submissions: closed (29 February 2020).

Special Issue Editors

Prof. Dr. Miguel Ángel Moliner Tena
E-Mail Website
Guest Editor
Business Administration and Marketing Department, Jaume I University, Castellón 12071, Spain
Interests: tourist experience and evaluation; the identification of the most relevant antecedents; satisfaction and loyalty; tourist destinations; sustainability in the tourist experience; tourist product: rural, sun, beach, and urban; tourism and economic, social, environmental sustainability
Special Issues and Collections in MDPI journals
Prof. Rosa María Rodríguez
E-Mail Website
Guest Editor
Department of Business Administration and Marketing, Universitat Jaume I, Spain
Interests: tourist behavior; tourism experiences; sustainable destinations; destination image
Special Issues and Collections in MDPI journals
Prof. Dr. Diego Monferrer
E-Mail Website
Guest Editor
Department of Business Administration and Marketing, Jaume I University, 12071 Castellón de la Plana, Spain
Interests: tourist behavior; tourism experiences; CSR; stakeholder theory; service quality; relationship quality

Special Issue Information

Dear Colleagues,

Sustainability is one of the most important challenges that humanity faces. The UN has set 17 Sustainable Development Goals (SDGs) in order to eradicate poverty, protect the planet, and ensure everyone’s prosperity. Regarding the business sector, this commitment has been reflected in the UN Global Compact Network, whose mission is to promote business sustainability by implementing ten universal principles of behavior and action, related to human rights and business, labor standards, the environment, anti corruption strategies, and daily operations of all types of entities, and thus favor achieving sustainable development goals.

Tourism is one of the main economic sectors of a global scale; it has had a significant impact on human rights, labor, and the environment. The hospitality industry is increasingly concerned about the SDGs, but this awareness is directly connected with tourists’ demands. Current tourists seek pleasant experiences and, even if they are gradually more committed to the environment and human rights, the role that sustainability plays in tourist experiences is still unclear. Tourism experience is a multidimensional construct focusing on a tourist’s cognitive, emotional, behavioral, sensorial, and social responses throughout the entire tourism journey (before, during, and after).

The target of the Special Issue is to disseminate the latest high-quality interdisciplinary research in the domain of sustainability and tourist experiences, within the framework of the UN Sustainable Development Goals. This Special Issue will try to uncover and present the latest developments in the co-creation of sustainable tourism experiences.

For this Special Issue, we welcome papers dealing with case studies, literature reviews, survey findings, analytical methods, and tools that explain the co-creation of sustainable tourism experiences. Some examples that can be included as topics of interest could be:

  • Studies of sustainable tourist destinations and tourism experiences;
  • Studies of the sustainable hospitality industry and tourism experiences cases;
  • Studies of tourism behavior: Tourism experiences measurement, perception of sustainability, tourism engagement/loyalty/satisfaction/recommendation, and so on;
  • Cross-cultural studies of co-creation of sustainable tourism experiences;
  • Policy-making and government initiatives in sustainable tourism experiences;
  • Tourismofobia and tourism experiences;
  • Corporate social responsibility initiatives (economic, social, and environmental) and tourism experiences;
  • Ethics and tourist experiences.

Prof. Miguel Angel Moliner
Prof. Rosa María Rodríguez
Prof. Diego Monferrer
Guest Editors

Manuscript Submission Information

Manuscripts should be submitted online at www.mdpi.com by registering and logging in to this website. Once you are registered, click here to go to the submission form. Manuscripts can be submitted until the deadline. All papers will be peer-reviewed. Accepted papers will be published continuously in the journal (as soon as accepted) and will be listed together on the special issue website. Research articles, review articles as well as short communications are invited. For planned papers, a title and short abstract (about 100 words) can be sent to the Editorial Office for announcement on this website.

Submitted manuscripts should not have been published previously, nor be under consideration for publication elsewhere (except conference proceedings papers). All manuscripts are thoroughly refereed through a single-blind peer-review process. A guide for authors and other relevant information for submission of manuscripts is available on the Instructions for Authors page. Sustainability is an international peer-reviewed open access semimonthly journal published by MDPI.

Please visit the Instructions for Authors page before submitting a manuscript. The Article Processing Charge (APC) for publication in this open access journal is 1900 CHF (Swiss Francs). Submitted papers should be well formatted and use good English. Authors may use MDPI's English editing service prior to publication or during author revisions.

Keywords

  • Tourism experiences
  • Sustainability
  • Hospitality
  • Tourism destinations
  • CSR
  • Stakeholder theory

Published Papers (3 papers)

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Research

Article
Instagram as a Co-Creation Space for Tourist Destination Image-Building: Algarve and Costa del Sol Case Studies
Sustainability 2020, 12(7), 2793; https://doi.org/10.3390/su12072793 - 01 Apr 2020
Cited by 15 | Viewed by 2708
Abstract
Instagram is a popular social media platform. Its ability to convey feelings through photographs has become a valuable communication tool for tourism destination branding. The cases of two destinations in Southern Europe provide an understanding of how Instagram can be used to promote [...] Read more.
Instagram is a popular social media platform. Its ability to convey feelings through photographs has become a valuable communication tool for tourism destination branding. The cases of two destinations in Southern Europe provide an understanding of how Instagram can be used to promote a destination’s image by Destination Management Organizations (DMOs). For this purpose, a content analysis is carried out, first of the official Instagram accounts of Algarve (Portugal) and Costa del Sol (Spain), and then of the most popular hashtags related to them, showing User-Generated Content (UGC) from the points of view of both destination managers and tourists. The results show that Instagram is a strategic social media platform for enhancing the brand image by engaging customers. Destinations seize content generated by tourists; therefore, the hermeneutic circle of representation is inverted, as photos taken by tourists aim to reproduce the perceived image of a destination and motivate tourists to capture their experiences with the best picture. Additionally, it is worth highlighting, as a main finding, the role of sustainability as a key factor in UGC for DMOs and for Instagram users. This research provides valuable information about designing promotion strategies for DMOs, in order to understand the potential of Instagram in building a destination’s image and inspiring tourism through images. Full article
(This article belongs to the Special Issue Co-creation of Sustainable Tourism Experiences)
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Article
The Scent of Art. Perception, Evaluation, and Behaviour in a Museum in Response to Olfactory Marketing
Sustainability 2020, 12(4), 1384; https://doi.org/10.3390/su12041384 - 13 Feb 2020
Cited by 5 | Viewed by 1047
Abstract
Olfactory marketing has been increasing its presence in commercial environments in recent years thanks to its influence on perceptions, evaluations, and behaviour. However, the number of scientific studies on the issue is limited, and this is even more true for nonprofit environments. The [...] Read more.
Olfactory marketing has been increasing its presence in commercial environments in recent years thanks to its influence on perceptions, evaluations, and behaviour. However, the number of scientific studies on the issue is limited, and this is even more true for nonprofit environments. The aim of this experiment is to provide empirical answers about the influence of smell on the evaluation and behavior of the consumer of nonprofit services, specifically the museum consumer. For this purpose, an experiment was carried out at the González Santana Museum over four weeks in March and April 2017, during which three rooms in the museum were filled with scents considered to be congruent. The results obtained from the MANCOVA analysis demonstrate scent having a significant influence on perceptions and evaluations, as well as on the intentions to revisit the institution, and significant repercussions for management and researching can be derived from this. Full article
(This article belongs to the Special Issue Co-creation of Sustainable Tourism Experiences)
Article
Environmental Sustainability and the Hospitality Customer Experience: A Study in Tourist Accommodation
Sustainability 2019, 11(19), 5279; https://doi.org/10.3390/su11195279 - 25 Sep 2019
Cited by 5 | Viewed by 1685
Abstract
Academic research on sustainability in the hospitality industry is scarce and fragmented, and requires a general structure to lend coherence to its approach. There is a need for empirical research to fathom the question of environmental sustainability and customer experience in the hospitality [...] Read more.
Academic research on sustainability in the hospitality industry is scarce and fragmented, and requires a general structure to lend coherence to its approach. There is a need for empirical research to fathom the question of environmental sustainability and customer experience in the hospitality industry and to study the interaction between the two concepts. This paper aims to close these gaps by establishing the nature of the relationship between customers’ perceptions of the environmental practices in tourism accommodation and their customer experiences and levels of satisfaction. The working hypotheses, based on a review of the literature on environmental sustainability and customer experience in the hospitality industry, are tested in an empirical study of 412 Spanish customers who stayed in various types of tourist accommodation. The main conclusion is that the relationship between environmental sustainability and customer experience in the hospitality industry can be demonstrated. This paper also validates a measurement scale based on the most accepted dimensionality of the construct: cognitive (think), affective (feel), behavioral (act), sensory (sense) and social (relate). Full article
(This article belongs to the Special Issue Co-creation of Sustainable Tourism Experiences)
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