This study investigates the role of value congruence and top management support on salespeople’s customer-oriented selling behavior and adaptive selling behavior. Moreover, this study has also explored the effects of salespeople’s custome...
Customer orientation of salespeople usually leads to a sustainable positive effect on job performance, yet previous research has usually focused on the benefits of functional customer orientation, and less is known about its relational customer orien...
Drawing on the motivation, opportunity and ability (MOA) framework, we investigate the influence of charismatic leadership on salespeople’s service and sales activities—termed service-sales ambidextrous (SSA) behavior, which subsequently turn into se...
The role of the salesperson has been more highlighted in recent research for company profits and sustainable relationship with customers. This study attempts to classify sales behaviors into a conceptual structure of customer orientation and adaptive...
Many production processes work with on-site Combined Heat and Power (CHP) systems to reduce their operational cost and improve their incomes by selling electricity to the external grid. Optimal management of these plants is key in order to take full...
23 October 2019
Globally, communities are increasingly impacted by the stressors of climate change. In response, people may adapt to maintain their livelihoods and overall health and nutrition. However, the relationship between climate adaptation and human nutrition...
Auction theory has found vital application in cognitive radio to relieve spectrum scarcity by redistributing idle channels to those who value them most. However, countries have been slow to introduce spectrum auctions in the secondary market. This co...
Background: The post-COVID-19 scenario has demonstrated the increasing importance of marketing for organizations, as retailers and entrepreneurs have had to adapt to new ways of selling their products and services. In this regard, this research aimed...
This study delves into the rapidly evolving community group-buying model, specifically focusing on the determination of optimal group-buying thresholds and pricing strategies for merchants. Aiming to bridge the gap in the existing literature, the met...
The COVID-19 pandemic, which began in December 2019 and spread globally, has triggered numerous studies examining its profound effects on societies and economies. This paper investigates the impact of the pandemic crisis on people’s environment...