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Sustainability
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Sustainable Energy: Circular Economy and Supply Chain Management
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Sustainable Energy: Circular Economy and Supply Chain Management

A special issue of Sustainability (ISSN 2071-1050). This special issue belongs to the section "Sustainable Transportation".

Deadline for manuscript submissions: 30 October 2025 | Viewed by 3444

Special Issue Editor

Prof. Dr. Koichi Murata

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Guest Editor
Department of Industrial Engineering and Management, College of Industrial Technology, Nihon University Room110, Floor 1, Building 30, Izumi 1-2-1, Narashino City, Chiba, Japan
Interests: visual management theory; lean thinking; operation and supply chain design; production science
Special Issues, Collections and Topics in MDPI journals

Special Issue Information

Dear Colleagues,

The challenge to circularize the human society that people have created over a long history may be the fate of human beings, who are embedded as one animal in the natural ecosystem. However, the economic system based on mass production and mass consumption continues to expand despite such a challenge. Is a circular human society merely an ideal that cannot be realized? Or is it a goal that will come true someday and that should be realized? This special session hopefully aims to widely discuss the philosophy, systems, and practical methodologies to approach to circularize the way that support the real human society, like supply chains in local and global areas, and the consumption dynamics of the various energies used in supply chains.

Prof. Dr. Koichi Murata
Guest Editor

Manuscript Submission Information

Manuscripts should be submitted online at www.mdpi.com by registering and logging in to this website. Once you are registered, click here to go to the submission form. Manuscripts can be submitted until the deadline. All submissions that pass pre-check are peer-reviewed. Accepted papers will be published continuously in the journal (as soon as accepted) and will be listed together on the special issue website. Research articles, review articles as well as short communications are invited. For planned papers, a title and short abstract (about 100 words) can be sent to the Editorial Office for announcement on this website.

Submitted manuscripts should not have been published previously, nor be under consideration for publication elsewhere (except conference proceedings papers). All manuscripts are thoroughly refereed through a single-blind peer-review process. A guide for authors and other relevant information for submission of manuscripts is available on the Instructions for Authors page. Sustainability is an international peer-reviewed open access semimonthly journal published by MDPI.

Please visit the Instructions for Authors page before submitting a manuscript. The Article Processing Charge (APC) for publication in this open access journal is 2400 CHF (Swiss Francs). Submitted papers should be well formatted and use good English. Authors may use MDPI's English editing service prior to publication or during author revisions.

Keywords

  • circular supply chain strategy/methodology
  • analysis and evaluation to realize circular economy/supply chain
  • performance measurement/management to circular economy/supply chain
  • philosophy for circular economy and supply chain
  • circular energy dynamic model and practical methodology

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Published Papers (1 paper)

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Research

23 pages, 605 KiB  
Article
Enhancing Brand Value Through Circular Economy Service Quality: The Mediating Roles of Customer Satisfaction, Brand Image, and Customer Loyalty
by Amit Kumar Sah, Yao-Ming Hong and Kuo-Chung Huang
Sustainability 2025, 17(3), 1332; https://doi.org/10.3390/su17031332 - 6 Feb 2025
Cited by 4 | Viewed by 2725
Abstract
This study rigorously examines the relationship between circular economy service quality and brand value, focusing on the mediating roles of customer satisfaction, brand image, and customer loyalty. Amid the growing adoption of circular economy principles to enhance sustainability and resource efficiency, the impact [...] Read more.
This study rigorously examines the relationship between circular economy service quality and brand value, focusing on the mediating roles of customer satisfaction, brand image, and customer loyalty. Amid the growing adoption of circular economy principles to enhance sustainability and resource efficiency, the impact of such practices on brand value remains underexplored. This research addresses this gap by developing and testing an integrated model of circular economy service quality and its influence on brand value. Using a quantitative methodology, this study collected data from customers engaged with companies employing circular economy practices. A structured survey assessed the perceptions of circular economy service quality, customer satisfaction, brand image, customer loyalty, and brand value. Advanced statistical techniques, including structural equation modeling (SEM), were employed to analyze the data and evaluate the proposed relationships. The results revealed significant positive correlations between circular economy service quality, customer satisfaction, brand image, and customer loyalty. Furthermore, the mediating roles of customer satisfaction, brand image, and customer loyalty in the relationship between circular economy service quality and brand value were validated. High-quality circular economy services fostered customer satisfaction, enhanced brand image, and strengthened customer loyalty, collectively driving increased brand value. This research underscored two critical implications. First, circular economy service quality was identified as a pivotal factor in enhancing brand value. By offering sustainable and efficient services, organizations can deliver superior customer experiences, cultivate a strong brand image, and ultimately boost brand value. Second, the mediating variables—customer satisfaction, brand image, and customer loyalty—were shown to play essential roles in amplifying the impact of circular economy service quality on brand value. Organizations should strategically focus on optimizing these factors to maximize brand performance. These findings provide valuable insights for businesses aiming to integrate sustainability into their operations while enhancing brand equity and market performance. Full article
(This article belongs to the Special Issue Sustainable Energy: Circular Economy and Supply Chain Management)
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