Special Issue on Qualitative Approaches to E-marketing and Online Consumer Behaviour: Guest Editors’ Introduction

Journal of Theoretical and Applied Electronic Commerce Research is published by MDPI from Volume 16 Issue 3 (2021). Previous articles were published by another publisher in Open Access under a CC-BY 3.0 licence, and they are hosted by MDPI on mdpi.com as a courtesy and upon agreement with Faculty of Engineering, University of Talca.

1 August 2012

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Internet Interdisciplinary Institute, Open University of Catalonia, Barcelona, Spain

Oxford Internet Institute, University of Oxford, Oxford, UK

Faculty of Business and Economics, Universitat Rovira i Virgili, Tarragona, Spain

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Institute for Innovation in Business and Social Research, University of Wollongong, Wollongong, Australia

Excerpt

Note: In lieu of an abstract, this is an excerpt from the first page.

The new possibilities offered by digital technologies facilitate advanced forms of exchange and interaction between consumers and businesses.[...]

Citations

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