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  • Journal of Theoretical and Applied Electronic Commerce Research is published by MDPI from Volume 16 Issue 3 (2021). Previous articles were published by another publisher in Open Access under a CC-BY 3.0 licence, and they are hosted by MDPI on mdpi.com as a courtesy and upon agreement with Faculty of Engineering, University of Talca.

Journal of Theoretical and Applied Electronic Commerce Research, Volume 7, Issue 2

2012 August - 10 articles

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Articles (10)

  • Article
  • Open Access
13 Citations
774 Views
12 Pages

This exploratory research explores the emotional perspective of online distrust, where distrust is a fear. Fear is one of the negative emotions where the situational state is motive-inconsistent and uncertainty is present. A review of literature expl...

  • Article
  • Open Access
3 Citations
957 Views
7 Pages

E-service questionnaires must be content-aligned with the company or organization’s customer relationship management system (CRM). Four phases of qualitative research will ensure this alignment. The first phase is a qualitatively evaluative search of...

  • Article
  • Open Access
4 Citations
940 Views
18 Pages

In this research, we extend online auction theory by considering set theory in terms of a staged buying process. Success of online auction marketplaces depends on the efficacy of individual buyers searching for and finding desired items for bidding....

  • Editorial
  • Open Access
2 Citations
895 Views
3 Pages

The new possibilities offered by digital technologies facilitate advanced forms of exchange and interaction between consumers and businesses.[...]

  • Article
  • Open Access
7 Citations
854 Views
21 Pages

Increasingly, academic researchers and practitioners have been using online 3D virtual worlds such as Second Life (SL) to conduct focus groups. When doing so, researchers and practitioners have copied and pasted as is, in this new environment, the qu...

  • Article
  • Open Access
29 Citations
976 Views
14 Pages

While scholars have made an extensive research contribution on the field of customers´ online trust towards domestic retailers, customers’ international online trust has not yet attracted researchers’ attention. Following the extensive expansion of c...

  • Article
  • Open Access
47 Citations
1,508 Views
14 Pages

Differences between Online and Face to Face Focus Groups, Viewed through Two Approaches

  • Eva María Murgado-Armenteros,
  • Francisco José Torres-Ruiz and
  • Manuela Vega- Zamora

The increasing prominence of online focus groups in market research and the complexity that the Internet environment adds to the conduct of research with focus groups has led to a certain interest in discovering how this method can be applied effecti...

  • Article
  • Open Access
19 Citations
1,336 Views
19 Pages

This paper examines the relationship between virtual identity and virtual consumption in Second Life. More specifically, we investigate the tendency to link the virtual world to reality through the concept of identity, and explore the role consumptio...

  • Article
  • Open Access
25 Citations
918 Views
15 Pages

This paper compares two models predicting gender differences in information processing to determine if either of the models is more pertinent to goal-oriented Internet searches. The Selectivity Model (Meyers-Levy 1989) proposes that women make more c...

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J. Theor. Appl. Electron. Commer. Res. - ISSN 0718-1876