Markou, V.; Serdaris, P.; Antoniadis, I.; Spinthiropoulos, K.
Personalization, Trust, and Identity in AI-Based Marketing: An Empirical Study of Consumer Acceptance in Greece. Adm. Sci. 2025, 15, 440.
https://doi.org/10.3390/admsci15110440
AMA Style
Markou V, Serdaris P, Antoniadis I, Spinthiropoulos K.
Personalization, Trust, and Identity in AI-Based Marketing: An Empirical Study of Consumer Acceptance in Greece. Administrative Sciences. 2025; 15(11):440.
https://doi.org/10.3390/admsci15110440
Chicago/Turabian Style
Markou, Vasiliki, Panagiotis Serdaris, Ioannis Antoniadis, and Konstantinos Spinthiropoulos.
2025. "Personalization, Trust, and Identity in AI-Based Marketing: An Empirical Study of Consumer Acceptance in Greece" Administrative Sciences 15, no. 11: 440.
https://doi.org/10.3390/admsci15110440
APA Style
Markou, V., Serdaris, P., Antoniadis, I., & Spinthiropoulos, K.
(2025). Personalization, Trust, and Identity in AI-Based Marketing: An Empirical Study of Consumer Acceptance in Greece. Administrative Sciences, 15(11), 440.
https://doi.org/10.3390/admsci15110440