The Effect of Small Particulate Matter on Tourism and Related SMEs in Chiang Mai, Thailand
Abstract
:1. Introduction
2. Literature Review
3. Materials and Methods
4. Results
5. Discussion
6. Conclusions
Author Contributions
Funding
Institutional Review Board Statement
Informed Consent Statement
Data Availability Statement
Acknowledgments
Conflicts of Interest
References
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No. | Association Rules Obtained | Interpretation |
---|---|---|
1 | Accommodation ==> Operation Con:0.70, Lift:2.92 | The small particulate matter situation has quite an impact on the operational factors of the accommodation business. |
2 | Accommodation ==> Product/service Con:0.85, Lift:3.38 | The small particulate matter situation has quite an impact on the product/service factors of the accommodation business. |
3 | Accommodation ==> Customer Con:0.94, Lift:3.15 | The small particulate matter situation has quite an impact on the customer factors of the accommodation business. |
4 | Accommodation ==> Financial Con:1, Lift:2.61 | The small particulate matter situation has quite an impact on the financial factors of the accommodation business. |
5 | Accommodation, Customer ==> Financial, Product/service, Operation Con:0.62, Lift:4.04 | For the accommodation business, the impact of the small particulate matter situation on the customer factor affects the financial factor, product/service factor, and operational factor. |
6 | Travel Agency ==> Product/service Con:0.63, Lift:2.51 | The small particulate matter situation has an impact on the product/service factors of the travel agency business. |
7 | Travel Agency ==> Operation Con:0.63, Lift:2.62 | The small particulate matter situation has an impact on the operational factors of the travel agency business. |
8 | Travel Agency ==> Customer Con:0.90, Lift:3.02 | The small particulate matter situation has an impact on the customer factors of the travel agency business. |
9 | Travel Agency ==> Financial Con:0.92, Lift:2.42 | The small particulate matter situation has an impact on the financial factors of the travel agency business. |
10 | Travel Agency, Financial, Customer ==> Product/service Con:0.68, Lift:2.72 | For the travel agency business, the impact of the small particulate matter situation on the financial factor and customer factor affect the product/service factor. |
11 | Travel Agency, Customer ==> Financial Con:0.94, Lift:2.47 | For the travel agency business, the impact of the small particulate matter situation on the customer factor affects the financial factor. |
12 | Travel Agency, Product/service ==> Operation Con:0.69, Lift:2.86 | For the travel agency business, the impact of the small particulate matter situation on the product/service factor and customer factor affects the operational factor. |
13 | Souvenirs ==> Financial Con:0.73, Lift:1.91 | The small particulate matter situation has quite an impact on the financial factors of the souvenirs business. |
14 | Souvenirs ==> Customer Con:0.89, Lift:2.90 | The small particulate matter situation has quite an impact on the customer factors of the souvenirs business. |
15 | Souvenirs, Customer ==> Financial Con:0.90, Lift:3.02 | For the souvenirs business, the impact of the small particulate matter situation on the customer factor affects the financial factor. |
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Srinamphon, P.; Chernbumroong, S.; Tippayawong, K.Y. The Effect of Small Particulate Matter on Tourism and Related SMEs in Chiang Mai, Thailand. Sustainability 2022, 14, 8147. https://doi.org/10.3390/su14138147
Srinamphon P, Chernbumroong S, Tippayawong KY. The Effect of Small Particulate Matter on Tourism and Related SMEs in Chiang Mai, Thailand. Sustainability. 2022; 14(13):8147. https://doi.org/10.3390/su14138147
Chicago/Turabian StyleSrinamphon, Phisek, Sainatee Chernbumroong, and Korrakot Yaibuathet Tippayawong. 2022. "The Effect of Small Particulate Matter on Tourism and Related SMEs in Chiang Mai, Thailand" Sustainability 14, no. 13: 8147. https://doi.org/10.3390/su14138147