- Article
Sustainable Diffusion of Inter-Organizational Technology in Supply Chains: An Approach to Heterogeneous Levels of Risk Aversion
- Daeheon Choi,
- Chune Young Chung and
- Kaun Y. Lee
This paper develops a model to analyze inter-organizational technology adoption in a supply chain. While the basic model is general, this study is motivated by several cases of inter-organizational technology adoption in supply chains. The proposed m...

