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Journal: J. Theor. Appl. Electron. Commer. Res., 2024
Volume: 19
Number: 160
Article:
Effects of the Subscription-Based Partitioned Pricing Strategy of Digital Content Platforms on User Willingness to Purchase
Authors:
by
Jun Kang, Caiyun Su, Jingyi Lan and Libin Chen
Link:
https://www.mdpi.com/0718-1876/19/4/160
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