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Journal: Sustainability, 2022
Volume: 14
Number: 11703

Article: Green Marketing Approaches and Their Impact on Green Purchase Intentions: Mediating Role of Green Brand Image and Consumer Beliefs towards the Environment
Authors: by Muhammad Ussama Majeed, Sumaira Aslam, Shah Ali Murtaza, Szakács Attila and Edina Molnár
Link: https://www.mdpi.com/2071-1050/14/18/11703

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