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Experiential Value, Satisfaction, Brand Love, and Brand Loyalty toward Robot Barista Coffee Shop: The Moderating Effect of Generation
 
 

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Journal: Sustainability, 2022
Volume: 14
Number: 450

Article: How Does Experiential Value toward Robot Barista Service Affect Emotions, Storytelling, and Behavioral Intention in the Context of COVID-19?
Authors: by Se-Ran Yoo, Seon-Hee Kim and Hyeon-Mo Jeon
Link: https://www.mdpi.com/2071-1050/14/1/450

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