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Journal: Sustainability, 2020
Volume: 12
Number: 6753

Article: The Effects of Mobile Advertising Alerts and Perceived Value on Continuance Intention for Branded Mobile Apps
Authors: by Miluska Murillo-Zegarra, Carla Ruiz-Mafe and Silvia Sanz-Blas
Link: https://www.mdpi.com/2071-1050/12/17/6753

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