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Journal: Sustainability, 2018
Volume: 10
Number: 4685
Article:
Identifying Factors Preventing Sustainable Brand Loyalty among Consumers: A Mixed Methods Approach
Authors:
by
Xin Zhang, Xiaoyan Ding, Liang Ma and Gaoshan Wang
Link:
https://www.mdpi.com/2071-1050/10/12/4685
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