Bai, S.; Jiang, F.; Li, Q.; Yu, D.; Tan, Y.
Harnessing Empathy: The Power of Emotional Resonance in Live Streaming Sales and the Moderating Magic of Product Type. J. Theor. Appl. Electron. Commer. Res. 2025, 20, 30.
https://doi.org/10.3390/jtaer20010030
AMA Style
Bai S, Jiang F, Li Q, Yu D, Tan Y.
Harnessing Empathy: The Power of Emotional Resonance in Live Streaming Sales and the Moderating Magic of Product Type. Journal of Theoretical and Applied Electronic Commerce Research. 2025; 20(1):30.
https://doi.org/10.3390/jtaer20010030
Chicago/Turabian Style
Bai, Shizhen, Fang Jiang, Qiutong Li, Dingyao Yu, and Yongbo Tan.
2025. "Harnessing Empathy: The Power of Emotional Resonance in Live Streaming Sales and the Moderating Magic of Product Type" Journal of Theoretical and Applied Electronic Commerce Research 20, no. 1: 30.
https://doi.org/10.3390/jtaer20010030
APA Style
Bai, S., Jiang, F., Li, Q., Yu, D., & Tan, Y.
(2025). Harnessing Empathy: The Power of Emotional Resonance in Live Streaming Sales and the Moderating Magic of Product Type. Journal of Theoretical and Applied Electronic Commerce Research, 20(1), 30.
https://doi.org/10.3390/jtaer20010030