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Journal: Eng. Proc., 2024
Volume: 74
Number: 51

Article: Correlation between Consumer Characteristics and the International Coffee Chain Brand Membership System: The Gamification Perspective through Apps
Authors: by Chih-Wei Lin, Ming-Ju Lu, Chi-Pei Ou Yang, Chi-Yu Wang, Wei-Hsun Hsu and Shan-Shan Chen
Link: https://www.mdpi.com/2673-4591/74/1/51

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