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Journal of Open Innovation: Technology, Market, and Complexity is published by MDPI from Volume 4 Issue 2 (2018). Previous articles were published by another publisher in Open Access under a CC-BY (or CC-BY-NC-ND) licence, and they are hosted by MDPI on mdpi.com as a courtesy and upon agreement with Springer.
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Article

Innovation decision of Tunisian service firms: an empirical analysis

by
Hanen Sdiri
* and
Mohamed Ayadi
UAQUAP-Tunis Higher Institute of Management, 41 Rue de la liberté, 2000 le Bardo, Tunisia
*
Author to whom correspondence should be addressed.
J. Open Innov. Technol. Mark. Complex. 2016, 2(3), 18; https://doi.org/10.1186/s40852-016-0044-x
Submission received: 22 March 2016 / Accepted: 27 August 2016 / Published: 7 September 2016
Versions Notes

Abstract

The purpose of this paper is twofold. First, it investigates the way by which Tunisian service firms make their decision to innovate: simultaneously (one-stage model) or sequentially (two-stage model). Afterwards, once the innovation-making-decision way is selected, the paper analyzes its main determinants. Using a sample of 108 Tunisian service firms, the paper reveals that the two-stage model has a statistically significant advantage in predicting innovation. Indeed, it is shown that the sequential model illustrates well the innovation making-decision procedures. In fact, the main determinant behind the dominance of the sequential model is the importance that service firms give to the innovation objectives.
Keywords: Innovation, Decision making, Service sector Innovation, Decision making, Service sector

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MDPI and ACS Style

Sdiri, H.; Ayadi, M. Innovation decision of Tunisian service firms: an empirical analysis. J. Open Innov. Technol. Mark. Complex. 2016, 2, 18. https://doi.org/10.1186/s40852-016-0044-x

AMA Style

Sdiri H, Ayadi M. Innovation decision of Tunisian service firms: an empirical analysis. Journal of Open Innovation: Technology, Market, and Complexity. 2016; 2(3):18. https://doi.org/10.1186/s40852-016-0044-x

Chicago/Turabian Style

Sdiri, Hanen, and Mohamed Ayadi. 2016. "Innovation decision of Tunisian service firms: an empirical analysis" Journal of Open Innovation: Technology, Market, and Complexity 2, no. 3: 18. https://doi.org/10.1186/s40852-016-0044-x

APA Style

Sdiri, H., & Ayadi, M. (2016). Innovation decision of Tunisian service firms: an empirical analysis. Journal of Open Innovation: Technology, Market, and Complexity, 2(3), 18. https://doi.org/10.1186/s40852-016-0044-x

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