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Journal: SustainabilityVolume: 14Number: 16718
Article: Plantitas/Plantitos Preference Analysis on Succulents Attributes and Its Market Segmentation: Integrating Conjoint Analysis and K-means Clustering for Gardening Marketing Strategy
- Authors:
- Ardvin Kester S. Ong1,
- Yogi Tri Prasetyo1,2,3,* and
- Lance Albert S. De Leon1
- et al.
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