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Journal: J. Theor. Appl. Electron. Commer. Res., 2021
Volume: 16
Number: 21
Article:
Improving the Effectiveness of Anti-Piracy Educational Deterrence Efforts: The Role of Message Frame, Issue Involvement, Risk Perception, and Message Evidence on Perceived Message Effectiveness
Authors:
by
Bong Keun Jeong, Tom Yoon and Sarah S. Khan
Link:
https://www.mdpi.com/0718-1876/16/3/21
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