Special Issue "Viticulture and Plant Material as a Tool to Meet the Challenges of the Wine Industry of the Future"

A special issue of Agronomy (ISSN 2073-4395). This special issue belongs to the section "Farming Sustainability".

Deadline for manuscript submissions: 20 January 2021.

Special Issue Editors

Dr. Carlos Miranda
Website
Guest Editor
Department of Agronomy, Biotechnology and Food Science, Universidad Pública de Navarra, Pamplona, 31006, Spain
Interests: modeling; plant physiology; statistical analysis; genetic diversity; food chemistry; irrigation; plant biology; predictive modeling; plant breeding
Dr. Jorge Urrestarazu
Website
Guest Editor
Department of Agronomy, Biotechnology and Food Science, Universidad Pública de Navarra, Pamplona, 31006, Spain
Interests: agricultural aciences; fruit tree; genetic diversity; quantitative genetics

Special Issue Information

Dear colleagues,

Viticulture is facing a number of key challenges. The impacts of climate change are already a reality which may be beneficial or not depending on the region. These impacts are bound to increase and potentially affect the competitiveness of vineyards and their geographical distribution. Even more pressures arise as environmental and societal burdens encourage farmers to adopt more sustainable methodologies but still maintain high quality products. To prepare for the future, viticulture is viticulture is adapting through a range of strategies, including management practices and changes involving establishment. Management practices might not always be sufficient to cope with increasingly harsher environmental and regulatory conditions, especially in the medium and long term. Additional strategies are needed, among which the choice of superior plant material, resilient to climate, environmental and societal challenges while being able to deliver desired wine quality and styles, plays a major role.

This Special Issue of Agronomy will focus on the role of the plant material as a tool to meet the challenges of the wine industry of the future. Research papers, communications, and review articles are all welcome. In particular, we encourage contributions on, but not limited to, the following topics: scion (varieties or clones) and rootstock comparisons and evaluations, prospection and identification of old cultivars, methods and principles for producing high quality planting material, and protocols for nursery management.

Dr. Carlos Miranda
Dr. Jorge Urrestarazu
Guest Editors

Manuscript Submission Information

Manuscripts should be submitted online at www.mdpi.com by registering and logging in to this website. Once you are registered, click here to go to the submission form. Manuscripts can be submitted until the deadline. All papers will be peer-reviewed. Accepted papers will be published continuously in the journal (as soon as accepted) and will be listed together on the special issue website. Research articles, review articles as well as short communications are invited. For planned papers, a title and short abstract (about 100 words) can be sent to the Editorial Office for announcement on this website.

Submitted manuscripts should not have been published previously, nor be under consideration for publication elsewhere (except conference proceedings papers). All manuscripts are thoroughly refereed through a single-blind peer-review process. A guide for authors and other relevant information for submission of manuscripts is available on the Instructions for Authors page. Agronomy is an international peer-reviewed open access monthly journal published by MDPI.

Please visit the Instructions for Authors page before submitting a manuscript. The Article Processing Charge (APC) for publication in this open access journal is 1600 CHF (Swiss Francs). Submitted papers should be well formatted and use good English. Authors may use MDPI's English editing service prior to publication or during author revisions.

Keywords

  • grapevine
  • Vitis vinifera
  • plant production
  • vineyard management
  • adapted cultivars and rootstocks
  • germplasm
  • nursery
  • tolerant and resistant plant material

Published Papers (1 paper)

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Research

Open AccessArticle
Study of Wine Producers’ Marketing Communication in Extreme Territories–Application of the AGIL Scheme to Wineries’ Website Features
Agronomy 2020, 10(5), 721; https://doi.org/10.3390/agronomy10050721 - 18 May 2020
Abstract
This study measures the communication ability of wineries in two extreme territories of Southern Italy, Mount Etna and the island of Pantelleria. The evaluation of four dimensions of web communication was carried out by the AGIL Scheme (i.e., adaptation, goal-attainment, integration, latent pattern [...] Read more.
This study measures the communication ability of wineries in two extreme territories of Southern Italy, Mount Etna and the island of Pantelleria. The evaluation of four dimensions of web communication was carried out by the AGIL Scheme (i.e., adaptation, goal-attainment, integration, latent pattern maintenance). The study provides a generalizable model to be applied in other similar studies. Additionally, focus groups of experts were carried out. The method proved to be suitable to measure the communication effectiveness of wineries through websites. Extreme territories may add value to the wine, regardless of the brand. The heroic wines may become the symbol of these territories, helping environmentally safeguard and contrast territory abandonment by rural communities. The findings highlight that effective communication of heroic viticulture may be used to reposition these wines and increase their competitive advantage in foreign markets. The study generates new ideas for reflection on new types of web communication. Full article
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