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Tourism and Hospitality, Volume 3, Issue 2

2022 June - 11 articles

Cover Story: Experiential tourism can be seen as a form of tourism that builds upon place identities, both tangible and intangible, by energetically introducing the visitor to the culture, history, nature, traditions, cuisine, and social life of a place. In doing so, the emotional, physical, or spiritual experience of the consumer becomes a dynamic source of place branding. Based on a qualitative survey with stakeholders, the paper investigates the main features of experiential tourism in the Greek regions of Central Macedonia and Eastern Macedonia and Thrace and discusses their interactions with place identity. Our findings underline the links between the experiential product, small and well-qualified enterprises, and a place’s tangible and intangible identities, which make experiential tourism an opportunity for locales and their branding. View this paper
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Articles (11)

  • Article
  • Open Access
3 Citations
9,942 Views
27 Pages

6 June 2022

The COVID-19 pandemic has adversely affected all sectors including educational institutions transitioning from face-to-face to hybrid and virtual classes. Partial or full closure of tourism businesses has impacted college students’ jobs within...

  • Review
  • Open Access
8 Citations
4,261 Views
13 Pages

3 June 2022

Geodiversity has recently emerged as a key idea for recognizing the value of abiotic nature. The concept has vital implications for informing tourism sustainability research; however, to date, tourism scholarship has not shown adequate engagement wit...

  • Article
  • Open Access
18 Citations
9,352 Views
30 Pages

23 May 2022

Full accessibility to people with reduced mobility, applied to tourism, is difficult to achieve and should not be seen in an absolute way, but as a concern to make tourism services more accessible and focused on the specific and individual needs of p...

  • Article
  • Open Access
2 Citations
4,240 Views
15 Pages

17 May 2022

In this article, we meet a seven-year-old boy, Matti, who was adopted from his birth country in Africa by a family in Sweden. We meet him together with his family as they are planning a family adoption return trip to his birth country and again after...

(This article belongs to the Special Issue Visiting Friends and Relatives (VFR) Travel in a Post-COVID World)
  • Article
  • Open Access
9 Citations
8,648 Views
16 Pages

Branding Places through Experiential Tourism: A Survey on the Features of the Experiential Product and Enterprises in Greek Regions

  • Athena Yiannakou,
  • Angelina Apostolou,
  • Vasiliki Birou-Athanasiou,
  • Apostolos Papagiannakis and
  • Athina Vitopoulou

16 May 2022

The focus of experiential tourism is for the consumer or visitor to experience the tourist destination and to actively interact with local people, cultures, and the place itself. In fact, it can be seen as a form of tourism that builds upon place ide...

  • Article
  • Open Access
5 Citations
7,584 Views
19 Pages

This study revolves around the village community of Ushguli, located in the Upper Svaneti region in the North of Georgia, which attained UNESCO World Heritage status in 1996. Since around 2010, Ushguli has seen a step-by-step rise in tourism. Until n...

  • Article
  • Open Access
49 Citations
9,446 Views
17 Pages

28 April 2022

Focusing on rural destinations and calling on the evolutionary resilience concept as a theoretical lens, this paper investigates whether COVID-19 provokes “revenge tourism” after periods of lockdown or whether the pandemic can be used as...

(This article belongs to the Special Issue Rural Tourism)
  • Article
  • Open Access
3 Citations
5,861 Views
19 Pages

14 April 2022

The content of the EU28 Destination Management Organisations’ (DMOs’) official tourism websites is studied to understand how each country is promoting its online position and image, and whether this is compatible with the new forms of neo...

  • Article
  • Open Access
13 Citations
6,505 Views
18 Pages

12 April 2022

This study explores Generation Z hotel employees’ perception of and behavioral intention to use advanced information technologies (ITs) before and during COVID-19. The relationship between perception and intention moderated by COVID-19 is inves...

  • Article
  • Open Access
2 Citations
4,813 Views
17 Pages

Assessment of Carbon-Related Scenarios for Tourism Development in the Island of Lefkada in Greece

  • Niovi Soldatou,
  • Pinelopi Chatzianastasiadou and
  • Dimitra G. Vagiona

1 April 2022

To address the adverse impact of climate change, the concept of low-carbon tourism has recently been developed, which promotes a new way of travelling to obtain higher value and travel experience for tourists as well as more social, economic, and env...

  • Article
  • Open Access
10 Citations
12,582 Views
15 Pages

31 March 2022

In Japan, many academics and practitioners have focused on anime-induced tourism as one of the new alternative forms of tourism in the 21st century. Many fans have visited locations that have appeared in anime as film-induced tourists. Regarding the...

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Tour. Hosp. - ISSN 2673-5768