Technology and Social Change in the Digital Age

A special issue of Societies (ISSN 2075-4698).

Deadline for manuscript submissions: 31 January 2026

Special Issue Editors


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Guest Editor
Department of Business Administration, in foreign languages (UNESCO Chair), Bucharest University of Economic Studies, Romania
Interests: consumer behavior, artificial intelligence

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Guest Editor
John von Neumann University Doctoral School of Management and Business Administration, 6000 Kecskemét, Hungary; University of Debrecen, Hungary
Interests: food waste, food supply chain, digitalization, sustainability

Special Issue Information

Digital technologies, artificial intelligence and social media platforms have transformed contemporary society. With the development and implementation of new digital technologies and platforms, human activity has changed, shifting towards the digital world and subsequently affecting social and habitual norms. Much communication takes place in the digital realm and can place pressure on individuals to be constantly online and cope with the large amount of information shared. Additionally, emerging intelligent devices are becoming a greater presence in society, taking over the roles that humans hitherto took. Previous studies reveal that consumer behavior and expectations with regard to technology can remain consistent, but as new challenges arise, this introduces new problems to adjust to.  

This Special Issue aims to discuss how developments in artificial intelligence, social media and other digital technologies determine the behaviour of society and the way in which individuals adapt to them. Topics include, but are not limited to, the following:

  • The role of AI and other new technologies in society;
  • The definition of para-relationships between individuals and AI (individuals and technology);
  • The integration of AI in society;
  • The acceptance of and trust towards AI;
  • Social media and the communication of individuals;
  • Social media and the fake news phenomenon;
  • Information overload in the digital age;
  • Social overload caused by digitalization;
  • Virtual worlds;
  • Agile marketing practices;
  • Artificial intelligence in marketing;
  • 'Liquid' and switching consumption;
  • Consumer behavior evolution;
  • Behavioral insights and consumer psychology;
  • Virtual influencers and digital personas;
  • Data-driven marketing, big data and analytics;
  • Content marketing evolution;
  • Digital transformation in marketing;
  • Personalization and customer experience;
  • Social responsibility, sustainability and ethical marketing;
  • Technological innovations in retail.

 

We seek articles, conceptual papers or reviews pertaining to the scope of this Special Issue.

 

 

 

Prof. Corina Pelau
Prof. Judit Olah
Dr. Dan-Cristian Dabija
Guest Editors

Manuscript Submission Information

Manuscripts should be submitted online at www.mdpi.com by registering and logging in to this website. Once you are registered, click here to go to the submission form. Manuscripts can be submitted until the deadline. All submissions that pass pre-check are peer-reviewed. Accepted papers will be published continuously in the journal (as soon as accepted) and will be listed together on the special issue website. Research articles, review articles as well as conceptual papers are invited. For planned papers, a title and short abstract (about 100 words) can be sent to the Editorial Office for announcement on this website.

Submitted manuscripts should not have been published previously, nor be under consideration for publication elsewhere (except conference proceedings papers). All manuscripts are thoroughly refereed through a double-blind peer-review process. A guide for authors and other relevant information for submission of manuscripts is available on the Instructions for Authors page. Societies is an international peer-reviewed open access monthly journal published by MDPI.

Please visit the Instructions for Authors page before submitting a manuscript. The Article Processing Charge (APC) for publication in this open access journal is 1400 CHF (Swiss Francs). Submitted papers should be well formatted and use good English. Authors may use MDPI's English editing service prior to publication or during author revisions.

Keywords

  • society
  • social change
  • digital world
  • artificial intelligence
  • social media

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Published Papers

This special issue is now open for submission.
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