Points of interest (POIs) such as stores, gas stations, and parking lots are particularly important for maps. Using gas station as a case study, this paper proposed a novel approach to enhance POI information using low-frequency vehicle trajectory data and social media data. First, the proposed method extracted spatial information of the gas station from sparse vehicle trace data in two steps. The first step proposed the velocity sequence linear clustering algorithm to extract refueling stop tracks from the individual trace line after modeling the vehicle refueling stop behavior using movement features. The second step used the Delaunay triangulation to extract the spatial information of gas stations from the collective refueling stop tracks. Second, attribute information and dimension sentiment semantic information of the gas station were extracted from social media data using the text mining method and tripartite graph model. Third, the gas station information was enhanced by fusing the extracted spatial data and semantic data using a matching method. Experiments were conducted using the 15-day vehicle trajectories of 12,000 taxis and social media data from the Dazhongdianping in Beijing, China, and the results showed that the proposed method could extract the spatial information, attribute information, and review information of gas stations simultaneously. Compared with ground truth data, the automatically enhanced gas station was proved to be of higher quality in terms of the correctness, completeness, and real-time.
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