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Analysis on Real-Estate Marketing and Sustainable Civil Engineering
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Analysis on Real-Estate Marketing and Sustainable Civil Engineering

A special issue of Sustainability (ISSN 2071-1050).

Deadline for manuscript submissions: 20 October 2024 | Viewed by 12033

Special Issue Editors

Dr. Natalija Lepkova

E-Mail Website
Guest Editor
Department of Construction Management and Real Estate, Vilnius Gediminas Technical University, Vilnius, Lithuania
Interests: facilities management; BIM applications in facilities management; quality management systems; real estate management; new technologies in facilities management
Special Issues, Collections and Topics in MDPI journals
Dr. Laura Tupėnaitė

E-Mail Website
Guest Editor
Department of Construction Management and Real Estate, Faculty of Civil Engineering, Vilnius Gediminas Technical University, Sauletekio av. 11, LT-10223 Vilnius, Lithuania
Interests: sustainable development; real-estate economics; multiple criteria decision support
Special Issues, Collections and Topics in MDPI journals

Special Issue Information

Dear Colleagues,

Modern real-estate marketing means operating in real time—generating, nurturing, and managing leads as fast as they are interacting with company brands. Leveraging technology to keep tabs on leads and clients and interact with them constantly is now a crucial element of success for business. The four core elements of a modern real-estate marketing strategy are:

1) Creation of companies’ online marketing foundation;
2) Nurture leads with personalized communications, conveniently;
3) Conduct of real-time marketing activities from mobile devices;
4) Finding the right real-estate lead management app for the phone so that it will be possible to manage leads and clients everywhere [1].

Sustainable civil engineering deals with effective waste and material management, industrial products, natural resources, energy, sustainable construction, transportation, and shelter, while conserving and protecting the environmental quality and the natural resource base which is essential for future development. It also covers engineering solutions to sustainable development and green design issues.

This Special Issue aims to publish high-quality research papers on the interdisciplinary field of real-estate marketing and sustainable civil engineering.

References

[1] The 4 Essential Elements of Modern Real Estate Marketing [Ebook].  Available online: https://placester.com/real-estate-marketing-academy/modern-real-estate-marketing-strategy-ebook/

Dr. Natalija Lepkova
Dr. Laura Tupenaite
Guest Editors

Manuscript Submission Information

Manuscripts should be submitted online at www.mdpi.com by registering and logging in to this website. Once you are registered, click here to go to the submission form. Manuscripts can be submitted until the deadline. All submissions that pass pre-check are peer-reviewed. Accepted papers will be published continuously in the journal (as soon as accepted) and will be listed together on the special issue website. Research articles, review articles as well as short communications are invited. For planned papers, a title and short abstract (about 100 words) can be sent to the Editorial Office for announcement on this website.

Submitted manuscripts should not have been published previously, nor be under consideration for publication elsewhere (except conference proceedings papers). All manuscripts are thoroughly refereed through a single-blind peer-review process. A guide for authors and other relevant information for submission of manuscripts is available on the Instructions for Authors page. Sustainability is an international peer-reviewed open access semimonthly journal published by MDPI.

Please visit the Instructions for Authors page before submitting a manuscript. The Article Processing Charge (APC) for publication in this open access journal is 2400 CHF (Swiss Francs). Submitted papers should be well formatted and use good English. Authors may use MDPI's English editing service prior to publication or during author revisions.

Keywords

  • real-estate marketing
  • real-estate marketing strategy
  • real-estate industry
  • sustainability
  • sustainable civil engineering
  • natural resources
  • green design

Published Papers (4 papers)

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Research

20 pages, 6322 KiB  
Article
Real Estate Industry Sustainable Solution (Environmental, Social, and Governance) Significance Assessment—AI-Powered Algorithm Implementation
by Marek Walacik and Aneta Chmielewska
Sustainability 2024, 16(3), 1079; https://doi.org/10.3390/su16031079 - 26 Jan 2024
Cited by 3 | Viewed by 1342
Abstract
As the global imperative for sustainable development intensifies, the real estate industry stands at the intersection of environmental responsibility and economic viability. This paper presents a comprehensive exploration of the significance of sustainable solutions within the real estate sector, employing advanced artificial intelligence [...] Read more.
As the global imperative for sustainable development intensifies, the real estate industry stands at the intersection of environmental responsibility and economic viability. This paper presents a comprehensive exploration of the significance of sustainable solutions within the real estate sector, employing advanced artificial intelligence (AI) algorithms to assess their impact. This study focuses on the integration of AI-powered tools in a decision-making process analysis. The research methodology involves the development and implementation of AI algorithms capable of analyzing vast datasets related to real estate attributes. By leveraging machine learning techniques, the algorithm assesses the significance of energy efficiency solutions along with other intrinsic and extrinsic attributes. This paper examines the effectiveness of these solutions in relation to the influence on property prices with a framework based on an AI-driven algorithm. The findings aim to inform real estate professionals and investors about the tangible advantages of integrating AI technologies into sustainable solutions, promoting a more informed and responsible approach to industry practices. This research contributes to the growing interest in the connection of the real estate sector, sustainability, and AI, offering insights that can guide strategic decision making. By implementing the random forest method in the real estate feature significance assessment original methodology, it has been shown that AI-powered algorithms can be a useful tool from the perspective of real estate price prediction. The methodology’s ability to handle non-linear relationships and provide insights into feature importance proved advantageous in comparison to the multiple regression analysis. Full article
(This article belongs to the Special Issue Analysis on Real-Estate Marketing and Sustainable Civil Engineering)
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17 pages, 926 KiB  
Article
The Relationships between the Pillars of TPM and TQM and Manufacturing Performance Using Structural Equation Modeling
by Abbas Al-Refaie, Natalija Lepkova and Mehmet Emre Camlibel
Sustainability 2022, 14(3), 1497; https://doi.org/10.3390/su14031497 - 27 Jan 2022
Cited by 15 | Viewed by 3832
Abstract
This paper examines the direct and indirect relationships between the pillars of total quality management (TQM) and total productive maintenance (TPM) and investigates their effects on manufacturing performance (MPR) using structural equation modeling. Three structural models were developed with their corresponding hypotheses. Data [...] Read more.
This paper examines the direct and indirect relationships between the pillars of total quality management (TQM) and total productive maintenance (TPM) and investigates their effects on manufacturing performance (MPR) using structural equation modeling. Three structural models were developed with their corresponding hypotheses. Data were then collected from thirty industrial firms in Jordan. A descriptive statistical analysis was followed by an analysis of variance (ANOVA). The structural models were analyzed to draw conclusions about the model hypotheses and identify the most influential TPM and TQM pillars on MPR. Significant variations were noticed among firms in the implementation levels of the TPM, TQM, and MPR pillars. Further, it was found that TPM directly and indirectly influences MPR. Furthermore, TPM pillars have a larger impact on MPR than TQM. Research hypotheses are suggested to be tested individually on small-, middle-, and large-sized firms. This research provides valuable information on top management in the industrial sector, on the significant relationships between the pillars of TPM, TQM, and MPR and supports them in identifying important TQM/TPM pillars which they should focus on in order to enhance MPR. Full article
(This article belongs to the Special Issue Analysis on Real-Estate Marketing and Sustainable Civil Engineering)
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34 pages, 3992 KiB  
Article
Sustainable Design of a Multi-Echelon Closed Loop Supply Chain under Uncertainty for Durable Products
by Abbas Al-Refaie, Yasmeen Jarrar and Natalija Lepkova
Sustainability 2021, 13(19), 11126; https://doi.org/10.3390/su131911126 - 08 Oct 2021
Cited by 8 | Viewed by 2555
Abstract
The increased awareness of environmental sustainability has led to increasing attention to closed loop supply chains (CLSC). The main objective of the CLSC is to capture values from end-of-life (EOL) products in a way that ensures a business to be economically and environmentally [...] Read more.
The increased awareness of environmental sustainability has led to increasing attention to closed loop supply chains (CLSC). The main objective of the CLSC is to capture values from end-of-life (EOL) products in a way that ensures a business to be economically and environmentally sustainable. The challenge is the complexity that occurrs due to closing the loop. At the same time, considering stochastic variables will increase the realism of the obtained results as well as the complexity of the model. This study aims to design a CLSC for durable products using a multistage stochastic model in mixed-integer linear programming (MILP) while considering uncertainty in demand, return rate, and return quality. Demand was described by a normal distribution whereas return rate and return quality were represented by a set of discrete possible outcomes with a specific probability. The objective function was to maximize the profit in a multi-period and multi-echelon CLSC. The multistage stochastic model was tested on a real case study at an air-conditioning company. The computational results identified which facilities should be opened in the reversed loop to optimize profit. The results showed that the CLSC resulted in a reduction in purchasing costs by 52%, an annual savings of 831,150 USD, and extra annual revenue of 5459 USD from selling raw material at a material market. However, the transportation cost increased by an additional annual cost of 6457 USD, and the various recovery processes costs were annually about 152,897 USD. By running the model for nine years, the breakeven point will be after three years of establishing the CLSC and after the annual profit increases by 1.92%. In conclusion, the results of this research provide valuable analysis that may support decision-makers in supply chain planning regarding the feasibility of converting the forward chain to closed loop supply chain for durable products. Full article
(This article belongs to the Special Issue Analysis on Real-Estate Marketing and Sustainable Civil Engineering)
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17 pages, 2619 KiB  
Article
Preservation and Restoration of Roadside Tree Alleys in Line with Sustainable Development Principles—Mission (Im)possible?
by Anna Źróbek-Sokolnik, Piotr Dynowski and Sabina Źróbek
Sustainability 2021, 13(17), 9635; https://doi.org/10.3390/su13179635 - 27 Aug 2021
Cited by 3 | Viewed by 2895
Abstract
The main challenge in the efforts to protect roadside tree alleys is to achieve a balance between the local development and the conservation of biodiversity. The problem of aging and disappearing roadside tree alleys was analyzed based on a critical review of the [...] Read more.
The main challenge in the efforts to protect roadside tree alleys is to achieve a balance between the local development and the conservation of biodiversity. The problem of aging and disappearing roadside tree alleys was analyzed based on a critical review of the literature, various types of reports related to this topic and the provisions of international and Polish acts of law on biodiversity conservation and landscape protection. The following research hypotheses were formulated: 1. The preservation and restoration of roadside tree alleys promotes biodiversity conservation and sustainable development, and it constitutes an important social and scientific problem, and 2. detailed guidelines are needed to formulate effective programs for the protection of roadside tree alleys. The results of the study were used to formulate the universal guidelines for designing programs for the protection of roadside tree alleys. The potential barriers and obstacles that can occur in each stage of the proposed algorithm were identified and discussed on the example of Poland. In the summary, the answer to the question used as the title of the article should be affirmative. However, many actions must be taken. Most of them are included in the proposed guidelines and some of them are given as recommendations. Full article
(This article belongs to the Special Issue Analysis on Real-Estate Marketing and Sustainable Civil Engineering)
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Planned Papers

The below list represents only planned manuscripts. Some of these manuscripts have not been received by the Editorial Office yet. Papers submitted to MDPI journals are subject to peer-review.

Ttile: "Preserving and restoring roadside tree alleys in the light of sustainable development – mission (im)possible?"

Authors: Anna Źróbek-Sokolnik , Piotr Dynowski , Sabina Źróbek

Affiliation: University of Warmia and Mazury in Olsztyn,Poland

 

Abstract: An important element of the natural and cultural landscape are roadside tree alleys. They are mainly planted in gardens and parks; later they began to play an even more important role, especially in open spaces and in urban landscapes. Nowadays, very often these formations are perceived as a disruptive element that has a negative impact on traffic (especially car traffic) and makes it difficult to build new roads or expand existing ones. On the other hand, it should be remembered that tree-lined roadways perform a number of key functions from the point of view of climate, ecology and aesthetics, and as such they deserve special care. This is a problem faced by local authorities in countries around the world.

The aim of the article is to present a diagram of the procedure related to the maintenance and reconstruction of tree-lined alleys, with particular emphasis on the problems that arise. An example will be communes in Poland. The commune wants to find the so-called The "golden mean" - that is, to protect roadside tree alleys, but at the same time to develop by, for example, building and modernizing the road network. How is he supposed to do that? The authors proposed scenarios for solving this dilemma that may also be used in other countries.

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