Recent Developments and Implications in Web Analysis

A special issue of Information (ISSN 2078-2489). This special issue belongs to the section "Information Applications".

Deadline for manuscript submissions: 31 December 2024 | Viewed by 70

Special Issue Editor


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Guest Editor
Bictevac Laboratory—Business Information and Communication Technologies in Value Chains Laboratory, Department of Agribusiness and Supply Chain Management, School of Applied Economics and Social Sciences, Agricultural University of Athens, 118 55 Athens, Greece
Interests: digital marketing; social media; big data; web analytics; strategy; simulation; negotiations; mathematics

Special Issue Information

Dear Colleagues,

The MDPI journal Information invites submissions to a Special Issue on “Recent Developments and Implications in Web Analysis”.

Recent developments in web analysis have witnessed a significant evolution in both technological advancements and analytical approaches. Advanced machine learning algorithms, natural language processing, and sentiment analysis techniques have been increasingly employed to extract meaningful insights from the vast amount of data generated on the web. Integrating deep learning models has enhanced the ability to detect subtle patterns, sentiments, and trends, providing a more nuanced understanding of user behavior. Additionally, there is a growing emphasis on real-time analysis, enabling quicker responses to emerging events and discussions, and even blockchain applications.

The referred developments and implications in web analysis have profound connections with various information scopes, reflecting the broader impact on society, business, and research. In the realm of business and marketing, web analysis provides valuable insights into consumer behavior, preferences, and trends. This information scope allows companies to tailor their strategies, enhance customer engagement, and optimize marketing campaigns for better reach and impact.

In the context of public opinion and discourse, web analysis becomes a crucial tool for understanding sentiment, identifying key issues, and gauging public sentiment. This information scope is particularly relevant for policymakers, analysts, and government agencies, enabling them to make informed decisions and respond effectively to public concerns.

From a societal perspective, web analysis contributes to the information scope of crisis management and emergency response. Real-time monitoring of web platforms helps identify emerging crises, enabling faster and more effective responses from authorities. This is particularly important in situations where timely information can make a significant difference in mitigating the impact of crises.

However, as web analysis becomes more sophisticated, ethical considerations within the information scope have gained prominence. Issues related to privacy, data security, and algorithmic bias need careful attention to ensure the responsible and fair use of information extracted from web platforms. Balancing the benefits of web analysis with ethical considerations is crucial for maintaining public trust and safeguarding individual rights.

In summary, recent developments in web analysis impact a wide range of information scopes, including business, politics, crisis management, and societal dynamics. Understanding and navigating the implications within these scopes are essential for leveraging the benefits of web analysis while addressing ethical concerns and ensuring the responsible use of data.

Prof. Dr. Damianos P. Sakas
Guest Editor

Manuscript Submission Information

Manuscripts should be submitted online at www.mdpi.com by registering and logging in to this website. Once you are registered, click here to go to the submission form. Manuscripts can be submitted until the deadline. All submissions that pass pre-check are peer-reviewed. Accepted papers will be published continuously in the journal (as soon as accepted) and will be listed together on the special issue website. Research articles, review articles as well as short communications are invited. For planned papers, a title and short abstract (about 100 words) can be sent to the Editorial Office for announcement on this website.

Submitted manuscripts should not have been published previously, nor be under consideration for publication elsewhere (except conference proceedings papers). All manuscripts are thoroughly refereed through a single-blind peer-review process. A guide for authors and other relevant information for submission of manuscripts is available on the Instructions for Authors page. Information is an international peer-reviewed open access monthly journal published by MDPI.

Please visit the Instructions for Authors page before submitting a manuscript. The Article Processing Charge (APC) for publication in this open access journal is 1600 CHF (Swiss Francs). Submitted papers should be well formatted and use good English. Authors may use MDPI's English editing service prior to publication or during author revisions.

Keywords

  • web analytics
  • utility of web platforms
  • role of the web
  • blockchain implications
  • big data
  • recent developments in web analysis
  • implications of web analysis
  • artificial intelligence (AI)
  • machine learning (ML)
  • web user behavior
  • digital marketing
  • brand engagement
  • web crisis management
  • ethical concerns
  • privacy and data security

Published Papers

This special issue is now open for submission.
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