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Article

Linked(In)g Sport Management Education with the Sport Industry: A Preliminary Study

Department of Physical Education and Sports, Faculty of Physical Activity and Sport Sciences, Universitat de València, 46010 Valencia, Spain
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Author to whom correspondence should be addressed.
Academic Editor: Marc A. Rosen
Sustainability 2021, 13(4), 2275; https://doi.org/10.3390/su13042275
Received: 6 January 2021 / Revised: 15 February 2021 / Accepted: 16 February 2021 / Published: 19 February 2021
Social media are one of the most valuable management tools used by sport managers in the fulfilment of their daily tasks. However, the studies that share and analyse the impact of educational experiences that incorporate social media into sport management education for professional purposes are scarce to date. Thus, this study presents an educational innovation piloted in a sport management course where LinkedIn—the social media most associated with the professional sphere—is introduced through an experiential learning methodology, as a driver of students’ career development and as a tool to keep up to date and interact with the sport industry. To assess the learning outcomes, a new scale was developed and tested. A total of 90 Spanish undergraduate sport management students (M = 22.71; SD = 3.84) participated in the study, partaking in a pre-test and a post-test. Regarding the results linked to the testing of the scale, the statistical analysis reflects the scale’s two-dimensional nature, explaining 68.78% of the variance, presenting good psychometric properties (α = 0.95). On the other hand, significant increases in all the scale items between the two measures were obtained, with large effects size in the two dimensions (Cohen’s d ≥ 0.80). Therefore, it is concluded that LinkedIn can help to develop the professional profile of sport management students, Linked(In)g what is taught in the classroom with what the sport industry demands. View Full-Text
Keywords: sport management; career development; social media; LinkedIn; employability; entrepreneurship education; professional skills; labour market; higher education sport management; career development; social media; LinkedIn; employability; entrepreneurship education; professional skills; labour market; higher education
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MDPI and ACS Style

López-Carril, S.; Villamón, M.; González-Serrano, M.H. Linked(In)g Sport Management Education with the Sport Industry: A Preliminary Study. Sustainability 2021, 13, 2275. https://doi.org/10.3390/su13042275

AMA Style

López-Carril S, Villamón M, González-Serrano MH. Linked(In)g Sport Management Education with the Sport Industry: A Preliminary Study. Sustainability. 2021; 13(4):2275. https://doi.org/10.3390/su13042275

Chicago/Turabian Style

López-Carril, Samuel, Miguel Villamón, and María H. González-Serrano 2021. "Linked(In)g Sport Management Education with the Sport Industry: A Preliminary Study" Sustainability 13, no. 4: 2275. https://doi.org/10.3390/su13042275

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