Next Article in Journal
Hydrogen Peroxide Supplementation in Irrigation Water Alleviates Drought Stress and Boosts Growth and Productivity of Potato Plants
Next Article in Special Issue
A Geoethical Approach to Unlock a Social-Ecological Governance Problem: The Case of the Tordera River (Catalonia, Spain)
Previous Article in Journal
Understanding Student Acceptance of Online Learning Systems in Higher Education: Application of Social Psychology Theories with Consideration of User Innovativeness
Open AccessArticle

Geoethics, a Branding for Sustainable Practices

by 1,2,* and 2,3
1
Ronin Institute for Independent Scholarship, Montclair, NJ 07043, USA
2
International Association for Promoting Geoethics (IAPG), 00143 Rome, Italy
3
Centre for Marine Studies, International Ocean Institute Training Center for Latin America and the Caribbean (IOITCLAC), Federal University of Paraná (CEM/UFPR), Pontal do Paraná 83255-976, Brazil
*
Author to whom correspondence should be addressed.
Sustainability 2021, 13(2), 895; https://doi.org/10.3390/su13020895
Received: 28 November 2020 / Revised: 24 December 2020 / Accepted: 13 January 2021 / Published: 17 January 2021
(This article belongs to the Special Issue New Advances on Geoethics and Sustainable Development)
In struggles for cultural leadership, advocating a paradigm helps to disseminate, for example, a style of life, thinking, or common practices. Promoting a practice, that is, branding it, includes the use of a simple name or symbol (semiotic sign). Within geosciences, the label “geoethics” refers to a school of thought that uses established philosophical concepts to promote responsible professional practices. The outcomes that are available aggregate to a more general paradigm that calls for geocentric human practices. The label geoethics also sounds like a brand for those practices. As analysis shows, the notion of geoethics is not univocal. At first sight, that feature hinders using it as a brand for geocentric practices. However, the successful branding of the concept of sustainability, as a scientific and public paradigm, indicates the opposite. Although the notion of sustainability aggregates various concepts and is not univocal, it illustrates what cultural leadership can be achieved when a concept, paradigm, and brand use the same semiotic sign (name). Therefore, it is suggested that the school of thought, Geoethics, with its dedicated reference to the specific societal use of geosciences, should also be used as a brand: geoethics, the general application of geoethical thinking to promote geocentric human practices. View Full-Text
Keywords: geoethics; geosciences; sustainability geoethics; geosciences; sustainability
MDPI and ACS Style

Bohle, M.; Marone, E. Geoethics, a Branding for Sustainable Practices. Sustainability 2021, 13, 895. https://doi.org/10.3390/su13020895

AMA Style

Bohle M, Marone E. Geoethics, a Branding for Sustainable Practices. Sustainability. 2021; 13(2):895. https://doi.org/10.3390/su13020895

Chicago/Turabian Style

Bohle, Martin; Marone, Eduardo. 2021. "Geoethics, a Branding for Sustainable Practices" Sustainability 13, no. 2: 895. https://doi.org/10.3390/su13020895

Find Other Styles
Note that from the first issue of 2016, MDPI journals use article numbers instead of page numbers. See further details here.

Article Access Map by Country/Region

1
Search more from Scilit
 
Search
Back to TopTop