Next Article in Journal
Research and Development Talents Training in China Universities—Based on the Consideration of Education Management Cost Planning
Previous Article in Journal
Quantitative Research Methods of Linguistic Niche and Cultural Sustainability
Previous Article in Special Issue
How Attributes of Green Advertising Affect Purchase Intention: The Moderating Role of Consumer Innovativeness
 
 
Article

Ecolabeling as a Policy Instrument for More Sustainable Development: The Evidence of Supply and Demand Interactions from Russia

1
Department of Economic and Mathematical Modelling, Peoples’ Friendship University of Russia (RUDN University), 6 Miklukho-Maklaya Street, 117198 Moscow, Russia
2
Economic Dynamics and Innovation Management Laboratory, V.A. Trapeznikov Institute of Control Sciences, Russian Academy of Sciences, 65 Profsoyuznaya Street, 117997 Moscow, Russia
*
Author to whom correspondence should be addressed.
Academic Editors: Luigi Piper and Gianluigi Guido
Sustainability 2021, 13(17), 9581; https://doi.org/10.3390/su13179581
Received: 14 July 2021 / Revised: 14 August 2021 / Accepted: 19 August 2021 / Published: 25 August 2021
Ecolabeling can complement more conventional policy instruments such as taxes and subsidies to stimulate more sustainable development of the economy. However, in practice, ecolabels may not always comply with legal requirements in terms of reliability, accuracy and clarity, and sometimes deliberately mislead the consumer. In Russia and many other developing countries, the problem of inaccurate information on the environmental properties of goods and services is still not recognized. The only regulatory document that currently defines the basic principles for developing and using environmental labels and declarations is the national versions of international standards ISO 14020/14021/14024/14025-Environmental Labels Package. This paper contributes to the literature in two main dimensions. It assesses the degree of prevalence of ecolabeling in the Russian market of everyday goods and the reliability and informational content of frequently used labels (supply-side research). Second, it estimates the consumers’ awareness and reaction to ecolabeled products (demand-side research). The most obvious finding to emerge from this study is that low consumer awareness keeps the level of greenwashing low, but at the same time does not stimulate eco-innovations. We suggest developing smartphone applications that allow buyers to check the compliance of ecolabels on a product with ISO standards directly during the shopping process. We propose to use this approach as a cost-effective and straightforward way to simultaneously raise consumer awareness of ecolabeling and reduce the likelihood of greenwashing. View Full-Text
Keywords: sustainable consumption; ecolabels; greenwashing; voluntary environmental certification systems sustainable consumption; ecolabels; greenwashing; voluntary environmental certification systems
Show Figures

Figure 1

MDPI and ACS Style

Ratner, S.; Gomonov, K.; Revinova, S.; Lazanyuk, I. Ecolabeling as a Policy Instrument for More Sustainable Development: The Evidence of Supply and Demand Interactions from Russia. Sustainability 2021, 13, 9581. https://doi.org/10.3390/su13179581

AMA Style

Ratner S, Gomonov K, Revinova S, Lazanyuk I. Ecolabeling as a Policy Instrument for More Sustainable Development: The Evidence of Supply and Demand Interactions from Russia. Sustainability. 2021; 13(17):9581. https://doi.org/10.3390/su13179581

Chicago/Turabian Style

Ratner, Svetlana, Konstantin Gomonov, Svetlana Revinova, and Inna Lazanyuk. 2021. "Ecolabeling as a Policy Instrument for More Sustainable Development: The Evidence of Supply and Demand Interactions from Russia" Sustainability 13, no. 17: 9581. https://doi.org/10.3390/su13179581

Find Other Styles
Note that from the first issue of 2016, MDPI journals use article numbers instead of page numbers. See further details here.

Article Access Map by Country/Region

1
Back to TopTop