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Journal: Sustainability, 2023
Volume: 15
Number: 16320

Article: The Effects of Trust, Perceived Risk, Innovativeness, and Deal Proneness on Consumers’ Purchasing Behavior in the Livestreaming Social Commerce Context
Authors: by Xuemei Sun, Jean-Éric Pelet, Shiying Dai and Yi Ma
Link: https://www.mdpi.com/2071-1050/15/23/16320

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