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Journal: SustainabilityVolume: 12Number: 3818
Article: Young Chinese Consumers’ Choice between Product-Related and Sustainable Cues—The Effects of Gender Differences and Consumer Innovativeness
  • Authors:
  • Osmud Rahman1,*,
  • Benjamin C.M. Fung2 and
  • Zhimin Chen3
Link: https://www.mdpi.com/2071-1050/12/9/3818

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