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Journal: J. Theor. Appl. Electron. Commer. Res., 2021
Volume: 16
Number: 144
Article:
Engagement of Ethnic-Minority Consumers with Electronic Word of Mouth (eWOM) on Social Media: The Pivotal Role of Intercultural Factors
Authors:
by
Shalom Levy, Yaniv Gvili and Hayiel Hino
Link:
https://www.mdpi.com/0718-1876/16/7/144
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