Consumer Economics

Dear Colleagues,

The aim of this Special Issue of Economics is to present the most recent results of research in the field of consumers’ research. Consumers represent an important part of the economic process since the whole production process is based on consumers’ needs. Technological and social changes from recent years have led to more complex decision-making processes among consumers. The COVID-19 pandemic has had a significant impact on this due to changes in shopping habits and consumption patterns. Research on consumers’ behavior provides valuable information to producers in terms of consumers’ needs, preferences, and consumption patterns, leading to competitive advantages for producers, no matter what goods or services are being produced. There are several factors that affect consumers’ decision-making processes, e.g., motives, learning, perceptions, beliefs and attitudes, personality, life cycle.

This Special Issue invites researchers to submit original research and reviews on consumers’ demands, consumers’ behavior, consumer education, consumer psychology, consumers’ ecosystems, and family and household studies, including innovative research perspectives and insights from interdisciplinary fields.

Dr. Iulia Cristina Muresan
Prof. Dr. Diana Elena Dumitraș
Prof. Dr. Horațiu Felix Arion
Guest Editors

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