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Journal: Behavioral SciencesVolume: 15Number: 1702
Article: Impact of Artificial Intelligence on Spectator Viewing Behavior in Sports Events: Mediating Role of Viewing Motivation and Moderating Role of Player Identification
  • Authors:
  • Jie Min1,2,
  • Qing Xie3 and
  • Yongjian Liu1,*
Link: https://www.mdpi.com/2076-328X/15/12/1702

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