1. Introduction
In this experiment, we test whether subjects’ generosity in a dictator game depends on the available action set given variations in induced group identities. The action set comprises a give option and an isomorphically equivalent take option. Although, from a standard economic point of view, this difference should not matter, different framing may lead to disparate behavioral effects that influence decision making. In contrast to the give option, taking money away from an individual is socially condemned. According to Andreoni [
1], a positively framed decision results in positive effects for other people, implying a warm glow, whereas a negatively framed decision has a negative impact on others and is associated with a cold prickle. Therefore, the action set investigates a possible difference between the two decisions, i.e. avoiding a cold prickle and inducing a warm glow. Even if the experimental literature tends to place a higher emphasis on the give option, outside the lab both variations are applicable in practical situations [
2]. For instance, giving to charity on the one hand and availing the state’s social welfare system on the other.
Former studies investigating a similar framing of the action set in the dictator game obtain mixed results. However, the vast majority do not find a difference in behavior. As the first study applying isomorphically equivalent give and take options, Suvoy [
3] used a within subject design to assess framing effects. This approach was extended by Bardsley [
4] who finds an effect by adding take options to the previously positive choice set, but similar to Suvoy [
3], the study does not find a difference in the isomorphically equivalent choice sets.
1 Dreber et al. [
6] further control for participants’ self-esteem related to role assignment and the game’s wording as possible drivers of outcomes, but they report that allocations remain the same across strategies. By varying the recipient from unknown individuals to a charity, Grossman & Eckel [
7] show that in the case of a donation to a charity, the initial allocation of the endowment does not affect behavior. In a further experiment Smith [
8] finds that the social framing of strategies affects participants’ beliefs about the decisions of others. The allocation decisions, however, remain unaffected by the framing. In a similar manner, Kettner & Waichman [
9] discover differences between experienced students, inexperienced students and elderly people in playing a dictator game, but they also do not identify any difference in framing. Most recently, Georg et al. [
10], compare the social framing of strategies in a dictator game to an equivalent version of a prisoner’s dilemma. Here, the authors are able to detect a framing effect for the prisoner’s dilemma, but report equal allocations in the dictator game. Given this evidence, it can be stated that the majority of studies do not find significant framing effects. However, there are some studies that do find differences between give and take options in a dictator game. For instance, Korenko et al. [
11] find that participants are more reluctant to take money away from the other than to share their own endowment with the recipient. Also, Kettner & Ceccato [
12], and Chowdhury et al. [
13] were able to trace deviations in behavior to framing effects by exploiting gender differences.
Based on the evidence from dictator games using isomorphic give and take options in fully anonymous interactions, we broaden the environment in which decisions are taken by introducing group identities. This way we complement the existing literature by testing whether the commonly observed orthogonality of the framing of the action set on decision making is persistent when social context is introduced. The standard conceptualization of the dictator game involves the anonymity of interactions which is in conflict with the everyday life practice of sharing money with family members, close friends, or face-to-face transfers [
4,
7,
14]. Therefore, we extend this setting by embedding decision-making in a social context. We build on the assumption stated in Charness et al. [
15] that individuals’ identification with a group leads to different behavior as compared to decisions they take in the absence of group identities. Sutter [
16] elaborates on this idea by showing that it also applies in nonstrategic decision settings. Based on this evidence, we assume that the presence of group identities not only has a direct effect on behavior, but also can lead to varied responses to framing effects. Hence, cognitive effects and social circumstances invoked by the framing will vary in their degree depending on group identity treatments. The underlying driver of the variations across group identity treatments is identified in the varied social appropriateness of behavior, which moderates compliance with the prevailing social norms.
In order to foster the development of group identities, the study was conducted in Indonesia, a society characterized by a collectivist identity rather than more common individualistic societies of North America and Europe [
17]. Indonesia varies compared to western countries in its sense of collectivism within the society that is shaped by ethnic, religious, cognitive, neighborhood, and other identities [
18]. In a country comparison, comprising a sample of 103 countries, Indonesia ranks as the sixth most collectivist country, scoring the lowest on the individualism-scale among Asian as well as Muslim countries [
19,
20]. Based on this data, Indonesians can be perceived as a reasonable target population for the assessment of different effects resulting from variations in induced group identities.
In order to clarify the link between collectivism and group identity, the concept of collectivism, which originates from social psychology, has to be further explained. Collectivism is defined by Triandis [
21] as making strong distinctions between in-group and out-group members.
2 Therefore, collectivism can be characterized by a strong in-group–out-group distinction while subjects’ behavior is regulated by in-group norms. Its counterpart, individualism, is defined as seeking to realize one’s ‘self’ and to have one’s own judgements being less sensitive to social pressure. Hence, individualists give personal goals priority over in-group goals [
21,
22]. Research in social psychology has shown distinctions in behavior between individualistic and collectivist societies, especially with respect to interaction within a group. For example, in Singelis et al. [
23], communal sharing was found to be larger in collectivist societies. In addition, Yamagishi et al. [
24] claim that the level of cooperation among in-group members is particularly pronounced in collectivist cultures given that group members are expected to act reciprocally in terms of cooperation. However, other empirical studies on this topic find mixed evidence for the existence of increased cooperation among subjects from collectivist cultures [
25,
26,
27]. Regarding the discrimination towards outgroup members, Herrmann et al. [
28] observe stronger anti-social punishment towards strangers in collectivist societies. They hypothesize that subjects perceive these strangers as belonging to an out-group. In direct relevance to our study, Levinson & Peng [
29] show that cultural differences influence the perception of framing effects in the presence of an in-group–out-group distinction. Hence, there is evidence behavioral science on the interaction of social norms and preferences with group identity in collectivist societies.
As a result, we contribute to the literature first by reproducing the framing of the action set in a dictator game in a different cultural context to assess the robustness of previous results. Secondly, we augment previous studies by introducing social context to the framing of the action set. It is assumed that the introduction of group identities will affect responses to the framing of the action set, leading to outcomes that vary from the neutral treatment in which group identities are absent. Hence, we hypothesize an interactive pattern between give and take framings and group identity, which is mediated via salience of social norms.
Our findings provide weak evidence for a difference in the framing of the action set for the fully anonymous treatment. Introducing group identity treatments leads to highly significant differences in responses to framing effects in in-group interactions, reversing the effect’s direction observed in the neutral setting.
The remainder of this paper is organized as follows.
Section 2 presents the experimental design of the study. The results are presented in
Section 3. A brief discussion of the results and a conclusion are provided in
Section 4.
3. Results
Our main findings are summarized in
Table 3. We report the average endowment allocated by the dictator to the recipient across the variations in the action sets (GIVE vs. TAKE) and induced group identity settings (STRANGER vs. INGROUP vs. OUTGROUP). In addition,
Table 3 also shows the share of all decisions in which participants allocated either nothing or the entire endowment to the recipient. First, we compare decisions across the action sets holding induced group identities constant. In STRANGER, participants contribute on average 1.96 tokens to the recipient in GIVE. With 1.56 tokens, contributions are significantly lower in TAKE (
p = 0.042, Mann–Whitney-U (M–W U) Test).
7 Figure 1 contrasts the distribution of decisions made by participants in GIVE and TAKE for each variation in induced group identity. A comparably high occurrence of non-allocations to the recipient in TAKE can be observed in the upper graph of
Figure 1 depicting the neutral setting. This provides further evidence for an effect of the action set in STRANGER. Moreover, the distributions show that the difference in means is driven by the large share of subjects allocating two tokens to the recipient in GIVE (52%). These tests are summarized in
Hence, subjects showed a tendency to behave more generously when initially endowed with five tokens compared to a situation in which the endowment is framed as the recipient’s property. This sensitivity is in line with experiments allowing for giving and taking simultaneously, meaning that subjects are sensitive to extending the choice set towards the possibility of taking endowment from the other player [
4,
5,
34,
45,
46]. However, studies for which choice options remain isomorphic in GIVE and TAKE, as in this experiment, mostly find no difference between GIVE and TAKE [
3,
6,
7,
8,
9,
13]. Regarding the hypothesized effects of larger allocation to the recipient in TAKE, this is not confirmed. Instead, there is evidence that sharing norms are stronger in this decision context. However, the result is weakened considering that the difference in GIVE and TAKE is not significant when controlling for multiple hypothesis testing (see
Table A1 in
Appendix).
In INGROUP, participants allocate on average 1.39 tokens to the recipient in GIVE and leave 2.31 tokens to the recipient in TAKE, a substantially higher amount, (
p = 0.0045, M–W U Test). In line with this,
Table 3 states that in GIVE 26 percent of subjects chose not to allocate any tokens to the recipient, while only 2.2 percent decided to transfer all tokens to the recipient. In TAKE, 14 percent took the entire endowment for themselves and the same share of subjects chose to leave the whole endowment to the recipient. This divergence is confirmed in
Figure 1 (middle graph) by showing a right-skewed distribution of token allocation to the recipient in GIVE, whereas the most common choice in term of recipients’ share of tokens in TAKE is at three tokens following an upward sloped trend up to this point. This is summarized in
According to this, once subjects are asked to divide an initial endowment between themselves and an in-group member, a more generous behavior is observed given the initial endowment is framed as the recipient’s property. This is in stark contrast to our first observation that participants in STRANGER tend to allocate slightly more to the recipients in GIVE than in TAKE. In line with Hypothesis 2b, the results indicate that subjects comply with the norms to respect the other’s property to a larger degree than acting in accordance with sharing norms. In contrast, Hypothesis 2a cannot be confirmed. Although we observe higher allocations to in-group members in TAKE, the lower allocations in GIVE outweigh this effect for INGROUP (p = 0.7, M–W U Test). Hence, the results do not support the hypothesis that social norms are generally enforced when the group identity is shared.
In OUTGROUP, participants in GIVE allocate 1.93 tokens on average to recipients. This does not statistically differ from the 1.73 tokens in TAKE (
p = 0.36, M–W U Test). The result suggests that subjects who split an initial endowment between themselves and an out-group recipient are on average unaffected by a change in the action set. However, by comparing the frequency of decisions that left the recipient without any endowment, a substantial increase in occurrence from 4.4 percent in GIVE to 23.7 percent in TAKE can be determined (see
Table 3 and
Figure 1—lower graph). The distribution of endowment allocated to the recipient in GIVE further differs from TAKE as a higher frequency of subjects chose to allocate two tokens to the recipient in GIVE. Hence, while this shows that there are distributional differences, these disparities do not seem to be large enough to produce significant differences on average. This leads to the following result.
Therefore, we do not find support for Hypothesis 2c, while looking at the averages. However, considering the substantially increased amount of subjects who have been willing to take everything away from the recipient, the results also indicate that in an out-group setting the norms of accepting others’ property rights is weakened. In addition, Hypothesis 2a, which states that the allocations to recipients are the lowest in the out-group setting as social norms are eroded, cannot be confirmed. Comparing the allocations to recipients in STRANGER and OUTGROUP leads to insignificant differences in GIVE as well as in TAKE (p = 0.89, p = 0.29, M–W U Test). Hence, there is no decrease in the level of allocations to the recipient compared to the neutral setting.
Our analysis led to an indication about differences in GIVE and TAKE given the recipient is from the same group as the dictator. To explore the robustness of these results and control for individual heterogeneity in participants’ characteristics, we estimate an OLS regression model, which will be used to assess the effects between framings. In
Table 4, we report the results. The dependent variable is the amount of tokens allocated to the recipient. The reference scenario captures the allocations of participants assigned to GIVE when paired with a fully anonymous person in the neutral setting (STRANGER). The dummy variable TAKE covers the assignment to TAKE. Its coefficient will report the difference in allocations to recipients in TAKE compared to allocations made to recipient in GIVE in the STRANGER condition. Therefore, we will call this difference the ‘take effect’, as it states the difference in outcomes resulting from the two framings. The dummy variables INGROUP and OUTGROUP denominate assignments to the in- or out-group, respectively. As controls, demographic characteristics were used. Our different treatment conditions represent further variables. The interaction terms capture whether the effect of changing the action set from GIVE to TAKE depends on the recipient belonging to the in-group compared to interactions in a neutral setting (INGROUP × TAKE). The other interaction term controls for the same effect, but compares between OUTGROUP and STRANGER (OUTGROUP × TAKE). Hence, these interaction terms report the difference in the take effects. The coefficient of INGROUP × TAKE will state the difference in the take effect in STRANGER and the take effect in INGROUP. Correspondingly, the coefficient for OUTGROUP × TAKE reports the difference in the take effect in STRANGER and the take effect in OUTGROUP. In the following, we will refer to these differences in take effects as ‘GAP’. The regression results in
Table 4 report an insignificant take effect, indicating no difference in the action set in STRANGER when controlling for demographic variables. This reveals a lack of robustness of Result 1, for which a significant difference between framings in STRANGER was determined using a M–W U Test. The dummy capturing the interaction between TAKE and INGROUP (INGROUP × TAKE) is statistically different from zero (
p = 0.002), implying that the take effect differs between INGROUP and STRANGER, which confirms the previous findings. This can be explained by the observed behavior across induced group identities. In GIVE, average allocations to the recipient are lower when participants are matched with a member of their own group relative to allocations in STRANGER. In TAKE however, allocations are on average higher in INGROUP compared to STRANGER.
This provides support for the assumptions stated in Hypothesis 2b for the in-group setting, which suggested an increase in the take effect due to stronger compliance with the do-not-harm principle in TAKE. Hence, there is a variation in reactions to framing effects depending on induced group identities.
In contrast, we do not find that the take effect differs between OUTGROUP and STRANGER (p = 0.571).
These findings do not confirm Hypothesis 2a, which states that allocations to recipients in OUTGROUP differ to those in the neutral setting due to the reduced compliance with social norms. Instead, similar allocations as in STRANGER are observed.
Post estimate analysis shows that the GAP for INGROUP and OUTGROUP also differs significantly (p = 0.023), which is similar to Result 4. Furthermore, it confirms the highly significant difference between GIVE and TAKE in INGROUP (p = 0.007), while the difference remains insignificant for OUTGROUP (p = 0.585). Hence, the regression results confirm the previous findings (result 2–5).
The results show indeed different responses to framing effects given variations in the social context. While between-group interaction produced similar results as the neutral setting, the hypothesis of a stronger compliance with the do-not-harm principle in an in-group setting was confirmed. In GIVE subjects also respond differently to framing effects than in other settings of the game. However, instead of showing a larger willingness to follow the norm of sharing, the average allocations to the recipient are reduced. Since this result is difficult to explain with the current set of hypotheses, further investigation is needed.
In order to assess possible explanations, a post-analysis questionnaire was compiled. This questionnaire comprises questions about students’ values and redistributive behavior across and within groups as well as appropriateness of sharing within groups. It was conducted in April 2018 with 112 students from Bogor Agricultural University, Indonesia.
8 The questionnaire was divided into two parts: the first part aimed at eliciting values and the second set of questions aimed to induce in-group and out-group rationale.
A part of the questionnaire dealt specifically with the appropriateness of sharing within groups. The questions differ over variations in group affiliation of actors. Based on the approach by Krupka and Weber [
34], the particular questions in the questionnaire can be used to assess whether the social norm of sharing is stronger in a within group setting compared to a neutral setting, as assumed in Hypothesis 2a. The question describes a hypothetical situation, in which a person gains windfall money and does not share it with another person. This other person is a stranger in one scenario and a colleague in the other. In each scenario, students are asked to rate the appropriateness of such behavior. It is assumed that insights into the existence and prevalence of sharing norms can be gained by rating the appropriateness of behaviors in these two scenarios. The order of appearance of the stranger and colleague questions was randomized.
The results on the sharing questions suggest that individuals do not rate the appropriateness of sharing with a stranger and sharing with a colleague differently. With values close to four on a 1 to 10 scale, subjects rated the behavior of not sharing with a stranger or a colleague as rather inappropriate in both cases (p-value = 0.6376, t-test). Hence, this result suggests no enforcement in sharing norms when sharing the same group identity with another person. To a certain degree, this provides explanation for the experimental results. Given that egoistic behavior towards an anonymous person in a sharing opportunity context is socially as accepted as it is with a group member, no increase in giving is expected when dictators are paired with group members instead of strangers.
4. Discussion and Conclusions
To recap, the results provide weak evidence for a framing effect in absence of a social context. Hence, the findings in this neutral setting do not severely deviate from the outcomes of previous studies because the significant difference in framing effects fades when controlled for multiple hypothesis testing. Consequently, we do not find support for Hypothesis 1. Similarly, most other studies find no difference in framing of the action set [
3,
6,
7,
8,
9,
10]. Since our result for the neutral setting is largely in line with most of the previous studies, approximate comparability in behavior across the subject pools can be assumed.
Also, the conjecture of Hypothesis 2c was not confirmed, as subjects allocated similar amounts to GIVE and TAKE in cases of pairing with a person from the other group compared to the neutral setting. This indicates a minor role of rivalry between members of different groups. Contrary to the assumptions, there are no signs that subjects begrudge individuals from other groups for obtaining benefits based on one’s own decisions. Such effects could have led to erosion of social norms, leading to reduced generosity towards recipients. Instead, the results hint at the interpretation that out-group members are perceived as neutral subjects, socially as distant as a complete stranger. This might be explained by the minimal group paradigm’s insufficiency to evoke negative associations with members from the other groups. In order to provoke these, a history of past interactions might be required, especially if beneficial in-group decisions are to be made on the expense of out-group members’ welfare. Instead, the method seems to be well able to form social ties among in-group members.
In contrast to the other settings, in-group interactions indeed vary from the commonly observed findings. Here, the results showed that framing the decision in a ‘give’ choice induces individuals to share lower amounts than in the neutral setting. Although this outcome appears counterintuitive, the literature on beneficial treatments of group members (group favoritism) also reports mixed results for the ‘give’ option in dictator games [
47]. As a possible explanation, the group heuristic model states that altruism towards group members is regarded as a strategic action to gain access to a generalized exchange system [
40]. Since the dictator game is a one-shot game, there is no reason to apply such strategic behavior. In addition, a post-analysis questionnaire analyzes whether varying the social context from a neutral to an in-group setting leads to a norm shift by eliciting the appropriateness of sharing behavior in a neutral setting and in within-group interactions. The result reveals that socially expected behavior in the two scenarios are identical, indicating that the social norm of sharing does not change when an in-group context is introduced. Furthermore, investigations by Winterich et al. [
48] provide an example of in-group discrimination in a donation decision. Their results suggest that a non-negligible share of participants donate more to out-group than in-group members. The decision of these individuals was mediated by an intent to include ‘Other’ in ‘Self’. Thus, higher donations to out-group members might be regarded as means of integrating another person. Related to the results, the reduced generosity to recipients in the ‘give’ choice prevent the allocations over ‘give’ and ‘take’ in in-group interactions to be significantly higher than in the neutral setting. Therefore, we do not find support for Hypothesis 2a.
When subjects were paired with a group member, a higher reluctance to take money away from the recipients in an in-group setting was observed. The stronger salience of the do-not-harm principle given interactions within groups is supposed to drive the results by functioning as a mediator. This principle can be considered as a relatively strong social norm, as suggested by other studies Krupka and Weber [
34]. In the neutral and the out-group decision environments, the do-not-harm principle is also assumed to be present as the prevailing social norm in the take variation of the action set. However, its enforcement appears to be less binding than in the in-group setting. Hence, by varying the social context exogenously, a systematically different response is revealed. Those who encountered a group member showed larger reluctance in seizing endowment that was framed as the recipient’s property. This suggests that across the variations in induced group identity, social norms are likely to be activated to different degrees. Hence, in-group environments seem to be effective in limiting self-interested behavior by increasing the compliance with strong social norms. Therefore, we assume the stronger effect of social norms to be the major cause for this change in behavior in the in-group setting. A possible reason for this might be that taking—more precisely, not taking away other’s property—is associated with a much stronger and commonly accepted norm of not harming other people, whereas sharing norms are relatively weak. This suggests that it requires strong norms, like the do-not-harm principle, to observe an enforced compliance in socially close interactions.