- Article
Integrating Intellectual Property and Sustainable Business Models: The SBM-IP Canvas
- Roberto Hernández-Chea,
- Pratheeba Vimalnath,
- Nancy Bocken,
- Frank Tietze and
- Elisabeth Eppinger
Companies attempt to address global sustainability challenges through innovating products, services, and business models. This paper focuses on sustainable business model (SBM) innovations as a way to systemically transform businesses towards sustain...