Technology and AI in Hospitality and Tourism
A special issue of Sustainability (ISSN 2071-1050).
Deadline for manuscript submissions: 1 March 2026 | Viewed by 104
Special Issue Editor
Special Issue Information
Dear Colleagues,
With the rapid advancement of technology and artificial intelligence (AI), the hospitality and tourism industry is experiencing a paradigm shift. The integration of generative AI (GenAI), big data, blockchain technology, robotics, digital innovation, virtual reality (VR), and the Internet of Things (IoT) is transforming business models, enhancing customer experiences, and improving operational efficiency. As businesses strive for greater automation, personalization, and sustainability, the strategic implementation of these smart technologies is becoming increasingly vital.
Technology-driven solutions offer opportunities for real-time data analytics, predictive modeling, and automated decision-making, enabling businesses to respond dynamically to consumer behavior and market fluctuations. AI-powered service automation, intelligent virtual assistants, and robotics are reshaping hospitality services, while blockchain and cybersecurity innovations strengthen data protection and transaction transparency. Additionally, VR, AR, and the Metaverse are redefining digital interactions, enabling immersive tourism experiences and innovative marketing strategies.
Looking to the future, the continuous evolution of digital technologies will further enable businesses to enhance operational resilience, elevate service standards, and drive sustainable growth in the hospitality and tourism sector. In this context, this Special Issue on "Technology and AI in Hospitality and Tourism" invites research contributions that explore theoretical developments, empirical findings, and practical innovations at the intersection of technology, AI, and hospitality and tourism management. We encourage papers that address one or more of the following research topics:
- AI-driven personalization in tourism services;
- Smart destination management systems;
- Big data analytics for hospitality operations;
- Robotics and automation in service delivery;
- Blockchain for secure travel ecosystems;
- Immersive technologies in tourist engagement;
- Ethical AI and sustainable tourism practices;
- Workforce transformation in tech-enhanced hospitality;
- Disruptive digital innovations in tourism
Dr. James H.W. Shen
Guest Editor
Manuscript Submission Information
Manuscripts should be submitted online at www.mdpi.com by registering and logging in to this website. Once you are registered, click here to go to the submission form. Manuscripts can be submitted until the deadline. All submissions that pass pre-check are peer-reviewed. Accepted papers will be published continuously in the journal (as soon as accepted) and will be listed together on the special issue website. Research articles, review articles as well as short communications are invited. For planned papers, a title and short abstract (about 100 words) can be sent to the Editorial Office for announcement on this website.
Submitted manuscripts should not have been published previously, nor be under consideration for publication elsewhere (except conference proceedings papers). All manuscripts are thoroughly refereed through a single-blind peer-review process. A guide for authors and other relevant information for submission of manuscripts is available on the Instructions for Authors page. Sustainability is an international peer-reviewed open access semimonthly journal published by MDPI.
Please visit the Instructions for Authors page before submitting a manuscript. The Article Processing Charge (APC) for publication in this open access journal is 2400 CHF (Swiss Francs). Submitted papers should be well formatted and use good English. Authors may use MDPI's English editing service prior to publication or during author revisions.
Keywords
- smart destination management systems
- sustainable tourism practices
- AI-driven personalization in tourism services
- digital innovations in tourism
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