Next Article in Journal
Distribution Network Power Loss Analysis Considering Uncertainties in Distributed Generations
Previous Article in Journal
On the Relationship between Innovation Activity and Manufacturing Upgrading of Emerging Countries: Evidence from China
Open AccessArticle

Do Consumers Want to Pay for Green Electricity? A Case Study from Poland

Faculty of Computer Science and Management, Wroclaw University of Science and Technology, Wyb. Wyspianskiego 27, 50-370 Wroclaw, Poland
Sustainability 2019, 11(5), 1310; https://doi.org/10.3390/su11051310
Received: 31 January 2019 / Revised: 20 February 2019 / Accepted: 25 February 2019 / Published: 2 March 2019
(This article belongs to the Section Energy Sustainability)
This paper analyses the willingness to pay (WTP) for green electricity among residential consumers in Poland, which is the sixth most populous and eighth largest and most dynamic economy in the European Union. The current share of renewable energy sources (RES) in energy consumption is around 13.5% and is expected to increase. To estimate the mean WTP of the residential consumers in Poland, as well as its main determinants, an empirical survey has been conducted and a contingent valuation method has been used. The results obtained indicate that—above all—age, income, environmental attitudes, peer support, but also education and knowledge play the most important role in explaining consumers’ WTP for green electricity. Statistical analyses indicate that the mean WTP of Polish households is currently quite low (additional 3.5 USD per month), which is due to the relatively low GDP per capita, lack of knowledge about green energy and no past experience with green electricity tariffs. View Full-Text
Keywords: green energy; green electricity tariffs; willingness to pay; telephone survey; contingent valuation method (CVM) green energy; green electricity tariffs; willingness to pay; telephone survey; contingent valuation method (CVM)
Show Figures

Figure 1

MDPI and ACS Style

Kowalska-Pyzalska, A. Do Consumers Want to Pay for Green Electricity? A Case Study from Poland. Sustainability 2019, 11, 1310.

Show more citation formats Show less citations formats
Note that from the first issue of 2016, MDPI journals use article numbers instead of page numbers. See further details here.

Article Access Map by Country/Region

1
Back to TopTop