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Open AccessArticle

Comparative Analysis on Citizen’s Subjective Responses Related to Their Willingness to Pay for Renewable Energy in Japan Using Latent Variables

1
Institute of Global Environmental Strategies, Kanagawa Prefecture 240-0015, Japan
2
Institute of Materials and Systems for Sustainability, Nagoya University, Nagoya 464-0819, Japan
3
Institute of Innovation for Future Society, Nagoya University, Nagoya 464-0819, Japan
*
Authors to whom correspondence should be addressed.
Sustainability 2018, 10(7), 2423; https://doi.org/10.3390/su10072423
Received: 5 June 2018 / Revised: 5 July 2018 / Accepted: 5 July 2018 / Published: 11 July 2018
(This article belongs to the Special Issue Social Innovations in the Energy Transition)
This paper focuses on understanding the difference between East and West Japan with respect to citizens’ subjective views on renewable energy. A comparative analysis was performed for cities in the east and west because renewable energy is a natural resource unique to each location and suitable for a distributed energy network operated under the autonomy of the local community. This paper indicates that the social acceptance of renewable energy and willingness to pay in East Japan is affected by the citizens’ strong concerns about the global environment and willingness to participate in policy-making, while the support of the deregulation of the retail electricity market and development of a distributed power system is more relevant in West Japan. View Full-Text
Keywords: renewable energy; social acceptance; willingness to pay; structural equation model; ordered probit model renewable energy; social acceptance; willingness to pay; structural equation model; ordered probit model
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Nakano, R.; Miwa, T.; Morikawa, T. Comparative Analysis on Citizen’s Subjective Responses Related to Their Willingness to Pay for Renewable Energy in Japan Using Latent Variables. Sustainability 2018, 10, 2423.

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