Sales Forecasting in the Big Data Era
A special issue of Forecasting (ISSN 2571-9394). This special issue belongs to the section "Forecasting in Economics and Management".
Deadline for manuscript submissions: closed (1 September 2021) | Viewed by 13471
Special Issue Editor
Special Issue Information
Dear Colleagues,
Sales forecasting is a crucial issue for many companies. Production planning and scheduling, supply chain optimization, etc. often rely on sales forecasting systems. The most common approach to deal with sales forecasting is based on statistical times series methods, and obtains satisfactory results in different situations. However, in many activities, fluctuating demand, multiple exogenous factors, and high product variety with short historical sales make the implementation of time series methods very complex.
With the current emergence of mobile and connected technologies, a huge number of data—that is, big data—are now available. This data provides valuable information about consumer behavior, feeling, sentiments, product features, real time localization, etc. This big data era is a real opportunity to enhance sales forecasting systems. To deal with this massive amount of information, many artificial intelligence techniques have been developed. Thus, sales forecasting systems should now integrate different techniques to deal with the heterogeneous data and specific constraints of the current environment.
This Special Issue aims to provide a broad overview of current advanced sales forecasting techniques to academics and practitioners.
Dr. Sébastien Thomassey
Guest Editor
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Keywords
- sales forecasting
- big data
- artificial intelligence
- machine learning
- times series
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