Transparency by Design: A Narrative Synthesis of AI Disclosure, Explainability, and Trust in Consumer-Facing FinTech
Abstract
1. Introduction
2. Background Literature
2.1. Consumer-Facing FinTech and AI Systems
2.2. Transparency Cues: Disclosure, Explainability, Interpretability, and Control
2.3. Trust-Related Outcomes
2.4. Trust Calibration Versus Mere Acceptance
3. Research Method
3.1. Search Strategy
3.2. Eligibility Criteria
3.3. Screening and Study Selection
3.4. Quality/Risk-of-Bias Appraisal Approach
3.5. Narrative Synthesis Approach
4. Results
4.1. Overview of Included Studies
4.2. RQ1: Types of AI Disclosure and Explainability Cues Examined
4.3. RQ2: How Transparency Cues Influence Trust-Related Outcomes
4.4. RQ3: FinTech Application Contexts in Which These Relationships Have Been Studied
4.5. RQ4: Methodological, User-Related, and Contextual Conditioning Factors
4.5.1. Methodological Factors
4.5.2. User-Related Factors
4.5.3. Contextual Factors
4.6. RQ5: Do Transparency Cues Support Trust Calibration or Mainly Acceptance?
4.7. Role of Adjacent Contextual Literature
5. Discussion
5.1. Main Synthesis: Transparency Is Studied More as a Trust-Building Device than as a Calibration Mechanism
5.2. Theoretical Interpretation: Transparency by Design in Consumer-Facing FinTech
5.3. Trust Calibration Versus Mere Acceptance as the Key Contribution of the Review
5.4. Context Matters: Why Transparency Works Differently Across FinTech Settings
5.5. Conditioning Factors and Boundary Conditions
5.6. Implications for Design and Practice in Consumer-Facing FinTech
5.7. Methodological Implications for Future Research
5.8. Limitations of the Review
6. Conclusions
Funding
Institutional Review Board Statement
Informed Consent Statement
Data Availability Statement
Conflicts of Interest
Abbreviations
| ACI | Automated Credit Interface/Automated Credit Decision-Making |
| AFA | AI Financial Advice/Advisory System |
| AI | Artificial Intelligence |
| AT | Acceptance |
| CHAT | FinTech Chatbot |
| CI | Continuance Intention |
| CR | Credibility |
| CRP | Crowdfunding/Recommendation Platform |
| CTRL | User Control/Override/Customization |
| DISC | AI Disclosure |
| ENG | Engagement |
| EXPL | Explanation/Explainable AI |
| EXPV | Prior Experience and Literacy |
| FA | Fairness Perception |
| FinTech | Financial Technology |
| GOV | Platform and Governance Features |
| HUM | Preference for Human Involvement |
| INFOQ | Information Quality/Clarity of Criteria |
| INTP | Interpretability/Comprehensibility |
| LEGAL-EMP | Legal-Empirical |
| LLM | Large Language Model |
| MARK | Market Maturity and Regulatory Environment |
| MB | Mobile Banking/Digital Wallet |
| MECH | Mechanism/Mediation |
| METH | Methodological Conditioning |
| MM | Mixed Methods |
| MX | Mixed/Ambiguous |
| NR | Not Really Assessed |
| OLS | Ordinary Least Squares |
| PC | Psychological Comfort |
| PERS | Personalization and User Fit |
| PLS-SEM | Partial Least Squares Structural Equation Modeling |
| PR | Perceived Risk |
| RA | Robo-Advisory/Automated Investment Advising |
| RESP | Responsibility Attribution/AI Involvement |
| RL | Reliance |
| RQ | Research Question |
| S1–S9 | Formally included studies |
| SEM | Structural Equation Modeling |
| STAK | Decision Stakes and Adverse Outcome Context |
| SURV | Survey |
| TAM | Technology Acceptance Model |
| TC | Trust Calibration |
| TR | Trust |
| TRSP | Advisory or Platform Transparency |
| UTAUT | Unified Theory of Acceptance and Use of Technology |
| VULN | User Vulnerability and Resource Constraints |
| WoS | Web of Science |
| XAI | Explainable Artificial Intelligence |
| 2SLS | Two-Stage Least Squares |
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| Decision Rule | Include When | Exclude When |
|---|---|---|
| Service context | The study examines a consumer-facing financial service, such as robo-advisors, AI-enabled financial advice, FinTech chatbots, digital wallets, mobile banking, crowdfunding platforms, or lending/credit interfaces. | The study focuses on back-end financial systems, internal banking operations, institutional trading, compliance, fraud detection, or non-financial AI applications. |
| AI/algorithmic component | AI or algorithmic mediation is central to the user-facing decision or interface. | AI is only background infrastructure or is not central to the user-facing service. |
| Transparency-related component | The study includes a focal disclosure-, transparency-, or explainability-related construct, feature, manipulation, or evaluative dimension, such as explanation, AI disclosure, advisory transparency, interpretability, comprehensibility, information quality, or user control. | The study examines general FinTech trust, TAM, UTAUT, or adoption without a transparency/disclosure/explainability component. |
| Outcome requirement | The study reports at least one trust-related consumer outcome, such as trust, perceived risk, fairness, credibility, reliance, or adoption intention. | The study is technical XAI, modeling, or fairness work without end-user perceptions, responses, or trust-related outcomes. |
| Robo-advisor rule | Robo-advisor studies are included even if explainability is not the exact term used, provided that a genuine transparency-related feature is present. | Robo-advisor studies are excluded if they focus only on trust/adoption and do not operationalize a transparency/disclosure/explainability element. |
| Chatbot rule | FinTech chatbot studies are included when they examine trust together with transparency, explanation, or user control. | Non-financial chatbot studies, or chatbot studies without a trust–transparency link, are excluded. |
| Lending/credit rule | AI lending or credit studies are included when they examine the consumer-facing side and include fairness, transparency, explainability, or trust perceptions. | Technical credit scoring, risk modeling, or internal lending systems without consumer-facing perceptions are excluded. |
| Context boundary | Financial e-commerce or crowdfunding studies are included when they clearly function as consumer-facing FinTech contexts and include transparency/trust mechanisms. | General e-commerce recommender studies without a clear financial-service context are excluded. |
| Authors | Country | FinTech Context | Method | Sample | Core Transparency Cue | Core Trust-Related Outcome |
|---|---|---|---|---|---|---|
| To et al. [34] | Vietnam | LLM-based personalized investment advisory system | Design science research combining multi-agent system development, historical back-testing, expert evaluation, and investor surveys | 50 listed firms; 50 retail investors | EXPL | TR |
| Mendel et al. [35] | United States | AI-assisted personal finance/retirement investment advising | Between-subjects online advising simulation with AI disclosed vs. undisclosed to clients | 113 | DISC | RL |
| Kwon et al. [37] | South Korea | Robo-advisory/AI-based investment advisory service | Online survey with structural equation modeling using a combined TAM and innovation resistance model | 158 | TRSP | AI |
| Nazmi et al. [17] | Malaysia | Financial robo-advisors for low-income households | Self-administered bilingual questionnaire analyzed with SEM/PLS-SEM using UTAUT with advisory transparency as a mediator | 217 | TRSP | AI |
| Kulkarni et al. [38] | India | Robo-advisory/AI-powered financial robo-advisor for retail investment decision-making | Cross-sectional survey analyzed with PLS-SEM (SmartPLS 4.0) | 461 | EXPL | AI |
| Jung et al. [19] | Germany | Robo-advisory/automated web-based investment advisory | Design science study with iterative prototype development and two controlled mixed-method laboratory evaluations | 30 | TRSP | TR |
| Lui et al. [33] | United Kingdom | Automated credit decision-making/credit scoring | Doctrinal and comparative legal analysis with UK public and bank-employee surveys | 99 | EXPL | TR |
| Nain et al. [40] | India | Robo-advisory/automated wealth management | Semi-structured interviews with industry experts analyzed by content analysis | 12 | TRSP | TR |
| Wang et al. [21] | China | E-commerce crowdfunding/crowdfunding recommendation platform | Mixed-method empirical framework combining a structured survey, OLS/SEM/2SLS mediation analysis, XGBoost, and investment-strategy simulation | 300 survey respondents + 5000 crowdfunding projects | EXPL | TR |
| Cue Code | Cue Family | Definition Used in This Review | Example Operationalization | Studies | FinTech Contexts |
|---|---|---|---|---|---|
| DISC | AI disclosure | Explicit disclosure that AI is involved in the advisory or decision process | Whether clients know that advisors used AI and whether the AI recommendation is visible | Mendel et al. [35] | RA |
| EXPL | Explanation/explainable AI | Cues clarifying how an AI-enabled system reaches or supports a recommendation or decision | Natural-language explanations; right to explanation for automated credit decisions; perceived algorithm interpretability and structural assurance | To et al. [34]; Lui et al. [33]; Kulkarni et al. [38]; Wang et al. [21] * | AFA; ACI; RA; CRP |
| TRSP | Advisory or platform transparency | Openness about service logic, process, costs, information basis, or platform functioning | Transparency of algorithms used in robo-advisor decisions; costs, information, and process transparency; interface features clarifying business models, processes, and assets | To et al. [34]; Lui et al. [33]; Kwon et al. [37]; Nazmi et al. [17]; Nain et al. [40]; Jung et al. [19] | AFA; ACI; RA |
| INTP | Interpretability/comprehensibility | User-perceived understandability of algorithmic reasoning or recommendation logic | Algorithm interpretability as part of explainable robo-advisor design | Kulkarni et al. [38] | RA |
| CTRL | User control/override/customization | Degree to which users can influence, inspect, or retain agency over automated decisions | User control over automated investment decisions alongside transparency of algorithmic information | Kwon et al. [37] | RA |
| INFOQ | Information quality/clarity of criteria | Clarity and usability of decision-relevant information | Clearer cost, information, and process features for low-income users | Nazmi et al. [17] | RA |
| RESP | Responsibility attribution/AI involvement | Cues about who is responsible when AI is involved in a recommendation | AI-use disclosure shifting responsibility perceptions between the advisor and the AI-supported process | Mendel et al. [35] | RA |
| Study | Transparency Cue | Trust-Related Outcome(s) | Direction of Effect | Summary of Finding | Interpretive Note |
|---|---|---|---|---|---|
| To et al. [34] | EXPL | TR; AI | Positive | Explainable and transparent personalized recommendations were associated with higher investor trust and willingness to use, alongside strong system performance. | Supportive evidence, but not based on a direct causal transparency manipulation; more trust- and use-oriented than calibration-focused. |
| Mendel et al. [35] | DISC | RL; TR | Mixed/conditional | Disclosing advisor AI use did not directly increase AI reliance, but indirectly increased reliance by reducing perceived personal responsibility. | A clear case in which disclosure reshapes responsibility and reliance rather than simply elevating trust. |
| Kwon et al. [37] | TRSP | AI | Indirect only | Transparency increased perceived usefulness and indirectly supported adoption intention while reducing innovation resistance. | Adoption-oriented and mediated, not a direct transparency-to-trust effect. |
| Nazmi et al. [17] | TRSP | AI | Positive | Advisory transparency had a significant positive direct effect on robo-advisor adoption intention and mediated key UTAUT-linked predictors. | Transparency functions mainly as an adoption-enabling mechanism, especially in a low-income user setting. |
| Kulkarni et al. [38] | EXPL | AI | Positive | Perceived algorithm interpretability, together with interactivity, personalization, and autonomy, was associated with reduced behavioral biases relevant to investment decision-making; structural assurance was not significant. | Transparency-related features appear beneficial, but this is not a clean test of disclosure/explanation effects on trust itself. |
| Jung et al. [19] | TRSP | TR; AI | Positive | Improved cost, process, and information transparency increased trust, satisfaction, and willingness to invest, although many users still preferred some human contact. | Strong evidence for trust-building, but not necessarily for calibrated challenge or appropriate skepticism. |
| Lui et al. [33] | EXPL | TR; FA | Unclear/indirect | Opacity was framed as undermining trust and fairness in automated credit decisions, with strong support for a right to explanation, especially regarding criteria and weightings. | Explanation is treated as a safeguard for understanding and contestability, but no experimental effect size was estimated. |
| Nain et al. [40] | TRSP | TR; AI | Positive | Interview evidence identified transparency in operations as a central pillar for building trust and encouraging adoption in robo-advisory. | Qualitative and provider-oriented evidence; useful for interpretation but not strong causal inference. |
| Wang et al. [21] | EXPL | TR; AI | Positive | Recommendation transparency and perceived platform control increased trust, while trust mediated the path from transparency to crowdfunding success; engagement and update frequency were also important. | Extends the review beyond advisory settings and links transparency to trust-mediated platform outcomes. |
| Context Code | FinTech Application Context | Studies | Typical Transparency Cues | Typical Trust-Related Outcomes | Evidence Density |
|---|---|---|---|---|---|
| RA | Robo-advisory/automated investment advising | [17,19,35,37,38,40] | DISC, EXPL, TRSP | TR, RL, AI | High |
| AFA | AI financial advice/advisory system | [34] | EXPL | TR, AI | Low |
| ACI | Automated credit decision-making/credit scoring | [33] | EXPL | TR, FA | Low |
| CRP | Crowdfunding/recommendation platform | [21] | EXPL | TR, AI | Low |
| Factor Code | Factor Category | Specific Factor | How It Conditions the Relationship | Studies | Interpretive Summary |
|---|---|---|---|---|---|
| MECH | Mechanism/mediation | Indirect effects through intermediate perceptions or evaluations | Transparency often works through mediators such as perceived responsibility, perceived usefulness, or advisory transparency rather than acting directly on trust-related outcomes. | [17,21,35,37] | Transparency frequently operates through intermediate psychological or evaluative pathways rather than as a standalone trust trigger. |
| PERS | Personalization and user fit | Risk profile, investment horizon, tailored recommendation design | When transparency is embedded in personalized recommendations, it may be more likely to support trust and willingness to use. | [34] | Personalization may strengthen the value of explanation, but the evidence remains limited. |
| STAK | Decision stakes and adverse outcome context | High-stakes or unfavorable financial decisions | Explanation becomes more salient when users face consequential or negative outcomes, such as unsuccessful credit applications. | [33] | In credit contexts, transparency functions less as persuasion and more as a procedural safeguard linked to fairness and justified trust. |
| EXPV | Prior experience and literacy | Investment experience, financial literacy, digital literacy | User capability shapes whether transparency is meaningful, actionable, or adoption-enabling. | [17,19,38] | Transparency is not equally effective across user groups; its value depends partly on users’ ability to interpret and use it. |
| VULN | User vulnerability and resource constraints | Risk aversion, low budgets, low savings, low-income status | Transparency appears especially important for financially vulnerable or low-confidence users, but often supports reassurance and adoption more than calibrated challenge. | [17,19] | Transparency may play a compensatory role for vulnerable users, mainly by supporting confidence and uptake. |
| HUM | Preference for human involvement | Desire for human touch or hybrid advisory | Even where transparency is valued, users or experts may still prefer some human involvement. | [19,40] | Transparency alone may be insufficient where trust depends partly on interpersonal reassurance. |
| MARK | Market maturity and regulatory environment | Nascent markets, regulatory ambiguity, emerging-market conditions | Low awareness, institutional uncertainty, and evolving regulation shape how transparency is interpreted. | [17,40] | Transparency appears to function differently in emerging or still-maturing FinTech environments than in more institutionalized settings. |
| METH | Methodological conditioning | Survey, qualitative, design, and legal-empirical study designs | Observed transparency effects vary by design type; survey and design studies more often report positive associations, whereas qualitative and legal-empirical studies emphasize contestability, fairness, and interpretive complexity. | [17,19,21,33,34,37,40] | Apparent positivity should be interpreted in light of design differences, since not all studies test causal effects in the same way. |
| GOV | Platform and governance features | Platform control, update frequency, learning capability | In platform contexts, transparency interacts with governance and usability features that shape trust, engagement, and downstream outcomes. | [21] | In crowdfunding and recommendation environments, transparency is embedded in a broader platform ecology rather than functioning as an isolated cue. |
| BIAS | Behavioral and cognitive filtering | Bias reduction and interpretability-linked decision support | Transparency-related features may matter by reducing behavioral biases or improving users’ ability to process recommendations, rather than by directly increasing trust. | [38] | Transparency may influence decision quality indirectly, but the evidence is less cleanly trust-centered than in other studies. |
| Study | Transparency Cue | Observed Outcome Pattern | Calibration Signal | Basis for Classification | Classification |
|---|---|---|---|---|---|
| [34] | EXPL | Explanation was associated with higher trust and willingness to use the advisory system. | Weak | Supports trust and intended use, but does not test whether users became more discerning or better calibrated in their reliance. | AT |
| [35] | DISC | Disclosure did not directly increase reliance, but indirectly increased AI reliance by reducing perceived personal responsibility. | Clear | Directly links disclosure to responsibility and reliance, showing changed accountability dynamics rather than simple uptake. | TC |
| [37] | TRSP | Transparency increased perceived usefulness and indirectly supported adoption intention while reducing innovation resistance. | Weak | Mediated and adoption-focused; does not test whether transparency improves differentiated trust or reliance. | AT |
| [17] | TRSP | Advisory transparency directly increased adoption intention and mediated key adoption pathways. | Weak | Transparency mainly supports acceptance among low-income users, not calibrated trust or contestability. | AT |
| [38] | EXPL | Interpretability-related features were associated with lower behavioral biases and more favorable usage-oriented outcomes. | Limited | May indirectly improve decision quality, but the study is not centered on trust, reliance, or calibrated judgment. | AT |
| [19] | TRSP | Transparency increased trust, satisfaction, and willingness to invest, although many users still preferred some human contact. | Weak | Shows trust-building and adoption support, but not whether transparency improves calibrated trust or challenge. | AT |
| [33] | EXPL | Explanation is framed as necessary for trust, fairness, and the ability to understand and contest automated credit decisions. | Strong | Treats explanation as a safeguard for informed judgment, contestability, and fairness in a high-stakes credit context. | TC |
| [40] | TRSP | Transparency was identified qualitatively as a pillar of trust and adoption in robo-advisory. | Weak | Transparency is discussed as trust-building and adoption-enabling, not as a mechanism for calibrated reliance or challenge. | AT |
| [21] | EXPL | Recommendation transparency increased trust, which then mediated broader platform outcomes, including crowdfunding success. | Mixed | Transparency is central and trust is explicit, but the outcome pattern extends into engagement and performance rather than clean calibration. | MX |
| Study | Why Relevant | Why Not Formally Included | How Used in Discussion |
|---|---|---|---|
| Bashir et al. [26] | Shows trust formation as a central mechanism in robo-advisory adoption, especially via trust propensity and age. | No direct transparency, disclosure, or explainability cue. | Supports interpretation of trust as a mediator in robo-advisory adoption, especially in emerging markets. |
| Abbas et al. [27] | Identifies transparent communication, visible assurances, privacy, audits, and user education as trust-relevant conditions. | Qualitative ecosystem evidence rather than a direct transparency-to-trust test. | Used as background on the broader trust ecology surrounding transparency, privacy, and security. |
| Arora et al. [28] | Shows that perceived trust and trialability support psychological comfort and continuance in AI robo-advisory. | Examines trust and continuance without a direct transparency or explainability intervention. | Used to interpret psychological comfort as a trust-adjacent continuance mechanism. |
| Alonso-Robisco and Carbó [29] | Shows that post hoc explainability varies in reliability, with implications for how explanations should be trusted. | Methodological explainability study without consumer trust or adoption outcomes. | Used as a bridge paper on transparency-by-design, explanation quality, and explainability reliability in credit AI. |
| Aini [41] | Identifies AI literacy and psychological traits as antecedents of trust in robo-advisors. | Trust-formation study without a direct transparency, disclosure, or explainability treatment. | Used as an adjacent mechanism paper on AI literacy → trust → behavior in consumer-facing finance. |
| Gap Domain | Observed Gap | Evidence Basis from the Review | Why the Gap Matters | Priority Level |
|---|---|---|---|---|
| FinTech context coverage | The formal evidence base is heavily concentrated in robo-advisory, with very limited coverage of other consumer-facing FinTech settings. | Most formally included studies fall in RA, with only one study each in AFA, ACI, and CRP; no formal studies were identified in CHAT or MB. | This concentration limits the external validity of the review and makes it difficult to infer whether transparency works similarly across advisory, lending, chatbot, wallet, and platform-based financial services. | High |
| Transparency cue coverage | Explanation and broad advisory/platform transparency dominate, while disclosure, responsibility attribution, user control, and information-quality cues are underexamined. | The formal corpus is dominated by EXPL and TRSP. DISC, RESP, CTRL, and INFOQ appear only sparsely and often as secondary rather than focal cues. | The field currently cannot determine which transparency mechanisms are most effective, for whom, and under what conditions. | High |
| Trust outcome coverage | The literature emphasizes trust and adoption-related outcomes more than fairness, reliance, risk, contestation, or overreliance. | Across the formal studies, TR and especially AI recur most often, whereas RL appears centrally only in S2 and FA only in S7; PR, CR, CI, PC, and ENG are largely absent or peripheral in the formal set. | This outcome pattern makes it difficult to distinguish trust quality from trust quantity and weakens claims about appropriate reliance. | Very high |
| Trust calibration assessment | Very few studies directly test whether transparency improves appropriately bounded, reflective, or contestable trust. | In the formal synthesis, only a small subset was classified as clearly supporting TC; most studies were classified as AT, with one mixed case. | This is the central conceptual gap in the literature: transparency is often assumed to be beneficial without testing whether it improves judgment rather than merely acceptance. | Very high |
| Comparative cue testing | Few studies compare different transparency formats head-to-head within the same task or system. | Most studies examine one transparency construct at a time, often bundled with other design features such as personalization, usability, governance, or control. | Without direct comparison, the field cannot identify whether disclosure, explanation, transparency, or control are interchangeable, complementary, or differently effective. | High |
| Causal identification and design rigor | Much of the literature relies on surveys, qualitative studies, design evaluations, or normative/legal analysis rather than tightly controlled behavioral tests. | The corpus includes several SURV, QUAL, MM, and LEGAL-EMP studies, but relatively few clean experimental designs directly isolating transparency effects on trust-related behavior. | Positive transparency findings may reflect perception-level associations rather than causal effects on trust, reliance, or contestation. | High |
| Behavioral realism | Real or consequential financial behavior is rarely tested; many studies rely on intention, ratings, simulations, or hypothetical interactions. | Adoption intention, trust ratings, and qualitative judgments dominate; only limited evidence addresses downstream behavior, and even then mostly outside repeated real-use settings. | Trust calibration is most meaningful when decisions carry consequences, uncertainty, or error costs. | High |
| Longitudinal and repeated-interaction evidence | The literature is largely static and cross-sectional, with little evidence on how transparency affects trust over time. | Most formal studies are one-shot surveys, laboratory tasks, or single-evaluation designs; repeated exposure, trust updating, and post-error trust repair are largely absent. | Trust calibration is dynamic. A cue that boosts initial trust may not sustain appropriate reliance after repeated use, changing accuracy, or system failure. | Very high |
| Adverse and high-stakes decision contexts | High-stakes, contested, or unfavorable outcomes are underrepresented outside automated credit decisions. | S7 stands out because explanation is tied to unsuccessful credit applications, fairness, and contestability; most other studies focus on advisory uptake or trust-building in non-adverse contexts. | Calibration matters most when consumers are vulnerable to denial, loss, unfair treatment, or poor recommendations. | High |
| User heterogeneity and vulnerable segments | Consumer differences are acknowledged but not systematically tested across literacy, experience, income, or vulnerability profiles. | A few studies include low-income users, inexperienced users, risk-averse users, or emerging-market populations, but cross-study comparability is limited and formal moderator testing is sparse. | Transparency may help some users and confuse others; without segment-sensitive evidence, design recommendations remain blunt. | High |
| Human–AI relational design | The role of hybrid advisory, human fallback, and human-touch preferences remains underdeveloped. | Several studies note a continuing preference for human involvement or hybrid support, but do not systematically test how transparency interacts with human presence. | Trust in consumer finance is often relational. Transparency may work differently in fully automated versus human-in-the-loop systems. | Medium–High |
| Explanation quality and fidelity | The literature pays limited attention to whether explanations are accurate, faithful, comprehensible, or merely present. | Formal studies often treat explanation as present/valued, while adjacent credit studies show that explanation reliability and fairness perception can diverge from model-level properties. | Assuming that any explanation is beneficial risks overclaiming the value of transparency and obscures when explanations may mislead. | Very high |
| Platform and governance integration | Transparency is rarely studied as part of a broader governance ecology including control, updates, learning support, and platform signaling. | S9 is the main example linking recommendation transparency with platform control, engagement, update frequency, and success. | Consumer-facing FinTech operates in socio-technical environments, so isolated cue testing may miss the broader architecture that shapes trust. | Medium–High |
| Measurement standardization | The field lacks a consistent bundle of trust-calibration measures across studies. | Different studies use trust, fairness, reliance, adoption, usefulness, or adjacent constructs in non-comparable ways; several outcomes fall outside a standardized calibration framework. | This limits cumulative synthesis and makes it difficult to compare which transparency designs support informed trust rather than simple positivity. | High |
| Research Priority | What Future Studies Should Build/Test | Recommended Design | Priority Measures | Expected Contribution |
|---|---|---|---|---|
| Compare transparency cue types directly | Test AI disclosure, explanation, advisory transparency, user control, responsibility cues, and information-quality cues within the same consumer-facing FinTech task rather than in separate studies. | Multi-arm randomized experiment within the same interface and decision task, ideally in robo-advisory, credit, chatbot, or wallet settings. | Trust, reliance, fairness perception, perceived risk, adoption intention, comprehension, confidence, challenge/appeal behavior. | Identifies which transparency mechanisms genuinely improve informed judgment rather than merely increasing positivity toward AI. |
| Move from acceptance to calibration | Build studies that test whether transparency improves appropriate reliance, not just trust or adoption intention. | Behavioral experiment with variable-quality AI outputs, including correct, incorrect, uncertain, and borderline recommendations. | Appropriate reliance, overreliance, underreliance, verification behavior, override behavior, contestation, calibration error. | Directly addresses the core gap in the literature by distinguishing calibrated trust from simple acceptance. |
| Expand beyond robo-advisory | Study transparency in underrepresented FinTech contexts, especially automated credit, mobile banking, digital wallets, chatbots, fraud alerts, and embedded finance interfaces. | Context-specific survey experiments, field simulations, or platform-based studies across multiple FinTech domains. | Trust, fairness, reliance, user engagement, perceived legitimacy, decision quality, complaint/appeal behavior. | Improves external validity and shows whether transparency effects generalize beyond robo-advisory. |
| Study high-stakes and adverse decisions | Build designs around loan denials, fraud flags, suspicious-transaction notices, disputed recommendations, and rejected applications. | Scenario experiment, simulated platform study, or quasi-field design with adverse outcome conditions and response options. | Fairness perception, trust, perceived legitimacy, emotional response, willingness to appeal, comprehension of reasons, reliance adjustment. | Tests transparency where it matters most: under harm, uncertainty, contestation, and consumer vulnerability. |
| Separate explanation presence from explanation quality | Compare faithful, specific, comprehensible explanations against vague, generic, post hoc, or potentially misleading ones. | Controlled experiment varying explanation fidelity, specificity, completeness, and readability while holding the interface constant. | Explanation comprehension, trustworthiness judgments, fairness, reliance, error detection, explanation satisfaction. | Prevents the field from assuming that any explanation is beneficial and clarifies when explanation quality supports or undermines trust. |
| Integrate transparency with governance architecture | Study transparency together with platform control, update frequency, audit signals, learning support, and escalation/human-support options. | Platform-style experiment, mixed-method simulation, or interface prototype comparison with governance features manipulated systematically. | Trust, engagement, perceived control, legitimacy, reliance, willingness to continue, actual decision outcomes. | Better reflects real FinTech environments where trust is shaped by socio-technical design rather than a single cue. |
| Test user-sensitive transparency design | Examine how transparency works for low-literacy, novice, low-income, risk-averse, expert, and digitally experienced users. | Stratified experiment, moderated survey experiment, or mixed-method design with predefined user segments. | Comprehension, cognitive load, trust, reliance, fairness, confidence, usability, decision quality. | Supports segment-sensitive design guidance and helps avoid one-size-fits-all transparency recommendations. |
| Study repeated interaction and trust dynamics | Move beyond one-shot designs to test how trust changes after repeated use, changing performance, and system failure or recovery. | Longitudinal panel study, repeated-session lab design, diary study, or platform log study with staged recommendation quality changes. | Trust trajectory, reliance trajectory, trust repair, switching behavior, continued use, tolerance of error, confidence updating. | Captures the dynamic nature of trust calibration and reveals whether early transparency benefits persist or decay over time. |
| Build more behaviorally realistic tasks | Use tasks that involve portfolio choice, acceptance/rejection of advice, loan appeal decisions, switching behavior, or allocation choices rather than only ratings or intentions. | Incentivized behavioral experiment, simulated financial decision environment, or field-like digital platform task. | Actual choice, reliance, switching, override, deliberation time, allocation quality, economic outcomes. | Strengthens behavioral validity and shows whether transparency changes what users actually do under meaningful trade-offs. |
| Examine hybrid human–AI trust arrangements | Test how transparency interacts with human advisors, escalation options, and human oversight visibility. | Factorial experiment comparing AI-only, human-only, and human-in-the-loop advisory or credit-decision settings. | Trust, responsibility attribution, reliance, perceived accountability, satisfaction, human fallback preference. | Clarifies whether transparency works differently in automated versus hybrid systems and how accountability is socially distributed. |
| Standardize trust-calibration measurement | Develop a common measurement bundle that can be reused across consumer-facing FinTech transparency studies. | Multi-study framework paper, coordinated replication, or common-protocol empirical program. | Trust, reliance, fairness, contestability, comprehension, confidence calibration, verification, overreliance/underreliance. | Improves comparability across studies and enables stronger cumulative claims about transparency-by-design. |
| Link transparency to decision quality and welfare | Test whether transparency improves not only perceptions but also financial judgment quality and consumer welfare, especially among vulnerable users. | Experimental or quasi-experimental design with objective performance benchmarks and subgroup analysis. | Decision accuracy, portfolio quality, harmful-choice avoidance, bias reduction, perceived risk, welfare-relevant outcomes. | Moves the literature from attitude change toward practical consumer protection and meaningful FinTech design implications. |
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© 2026 by the author. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license.
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Balaskas, S. Transparency by Design: A Narrative Synthesis of AI Disclosure, Explainability, and Trust in Consumer-Facing FinTech. FinTech 2026, 5, 41. https://doi.org/10.3390/fintech5020041
Balaskas S. Transparency by Design: A Narrative Synthesis of AI Disclosure, Explainability, and Trust in Consumer-Facing FinTech. FinTech. 2026; 5(2):41. https://doi.org/10.3390/fintech5020041
Chicago/Turabian StyleBalaskas, Stefanos. 2026. "Transparency by Design: A Narrative Synthesis of AI Disclosure, Explainability, and Trust in Consumer-Facing FinTech" FinTech 5, no. 2: 41. https://doi.org/10.3390/fintech5020041
APA StyleBalaskas, S. (2026). Transparency by Design: A Narrative Synthesis of AI Disclosure, Explainability, and Trust in Consumer-Facing FinTech. FinTech, 5(2), 41. https://doi.org/10.3390/fintech5020041
