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Journal: Adm. Sci., 2026
Volume: 16
Number: 270
Article:
Dual Pathways to Commitment: Communication, Salesperson Behaviour, and the Re-Specification of the Commitment–Trust Model in Mature Technical B2B Markets
Authors:
by
Paulo Botelho Pires, Ângela Ribeiro and José Duarte Santos
Link:
https://www.mdpi.com/2076-3387/16/6/270
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