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Journal: Behav. Sci., 2025
Volume: 15
Number: 673
673
Article: The Influence of the Information Richness of Interfaces on Consumers’ Purchase Intention: The Sequential Mediating Effects of Cognitive Load, Mental Imagery, and Flow Experience
Authors: by Jiayue Guo, Yuemeng Zhao, Wenqian Zhang, Ke Lu, Xiaochen Feng and Tiansheng Xia
Link: https://www.mdpi.com/2076-328X/15/5/673

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