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Journal: Behav. Sci., 2022
Volume: 12
Number: 411

Article: Boosting eWOM through Social Media Brand Page Engagement: The Mediating Role of Self-Brand Connection
Authors: by Ovidiu-Ioan Moisescu, Oana-Adriana Gică and Flavia-Andreea Herle
Link: https://www.mdpi.com/2076-328X/12/11/411

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